Marketing Manager – Fmcg
Posted on 2025-03-03
| Salary | 800000 Annually |
|---|---|
| Category | Marketing Advertising Pr |
| Location | eThekwini / Durban |
Job Summary
Requirements:
Qualifications & Experience: BCom in Marketing or equivalent. Minimum 10 years experience in a fast-paced FMCG environment , managing multiple brands. Proven leadership experience , with the ability to inspire and develop high-performing marketing teams. Strong background in packaging marketing , ensuring brand consistency across product designs. Experience in eCommerce and digital marketing , including online campaigns, performance marketing, and marketplace optimization. Core Competencies: Strategic Thinking: Ability to develop and execute long-term marketing strategies aligned with business objectives. Brand Management: Expertise in brand positioning, development, and revitalization. Market Insights: Strong understanding of consumer behavior, market trends, and competitive landscapes. Campaign Execution: Hands-on experience in planning and executing 360° marketing campaigns , including ATL, BTL, and digital marketing . Analytical Skills: Ability to track and analyze key marketing performance metrics to optimize ROI. Budget Management: Strong financial acumen to manage and allocate marketing budgets effectively . Product Innovation: Identify new market opportunities and collaborate with R&D teams to drive product development. Key
Responsibilities:
Strategic Leadership & Brand Management: Develop and implement comprehensive marketing strategies to strengthen brand positioning and drive sales. Oversee the marketing of product packaging , ensuring alignment with brand identity and consumer appeal. Lead the growth of eCommerce marketing efforts, including digital brand presence, online campaigns, and customer engagement. Manage multiple brands across different categories , ensuring consistent messaging and positioning. Campaign & Digital Marketing Execution: Plan, execute, and evaluate marketing campaigns across multiple traditional and digital channels . Leverage eCommerce platforms, social media, and digital advertising to expand market reach. Develop SEO, SEM, and paid media strategies to enhance online brand visibility and engagement. Team & Budget Management: Lead and mentor a high-performing marketing team , fostering a culture of innovation and collaboration. Manage and optimize marketing budgets , ensuring cost-effective strategies that maximize ROI. Work closely with sales, product development, and supply chain teams to align marketing initiatives with business goals. Performance & Market Analysis: Continuously track, measure, and report on marketing performance, adjusting strategies as needed. Conduct market research and competitor analysis to stay ahead of industry trends and consumer preferences. Drive data-driven decision-making to improve marketing effectiveness. Why Join Us? Opportunity to work with leading FMCG brands in a dynamic and fast-paced environment. Lead innovative marketing strategies , including packaging and eCommerce initiatives. Application Process: If you have not received a response within 7 working days , please consider your application unsuccessful . However, we will retain your resume in our database for future opportunities.
Marketing Manager – Fmcg position available in eThekwini, Durban. This job position was posted by . The job has been posted on 2025-03-03 in the Marketing Advertising Pr category
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Durban: Marketing Manager – Fmcg
Marketing Manager – Fmcg
Posted on 2025-03-03
| Salary | 800000 Annually |
|---|---|
| Category | Marketing Advertising Pr |
| Location | eThekwini / Durban |
Job Summary
Requirements:
Qualifications: BCom Marketing or equivalent Experience: Minimum 10 years experience in a fast-paced FMCG environment, managing a diverse portfolio of brands. Leadership: Proven ability to lead and inspire a team of marketing professionals. Strategic Thinking: Strong strategic planning and analytical skills. Brand Management: Expertise in brand development, positioning, and rejuvenation. Market Insights: Keen understanding of market trends, consumer behavior, and competitive landscapes. Campaign Execution: Proven track record in delivering successful marketing campaigns, including ATL and digital initiatives.
Responsibilities:
Strategic Leadership: Develop and implement comprehensive marketing strategies aligned with business objectives. Brand Management: Oversee a portfolio of brands, ensuring consistent brand messaging and positioning. Product Innovation: Identify market opportunities and drive new product development. Campaign Execution: Lead the planning, execution, and evaluation of marketing campaigns across various channels. Team Management: Mentor and develop a high-performing marketing team. Budget Management: Manage marketing budgets effectively. Performance Measurement: Track and analyze marketing performance metrics to optimize ROI. Please note: Only shortlisted candidates will be contacted. If you have not received a response within 7 working days, please consider your application unsuccessful, however we will keep your resume on our data base for any future role.
Marketing Manager – Fmcg position available in eThekwini, Durban. This job position was posted by . The job has been posted on 2025-03-03 in the Marketing Advertising Pr category
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