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Gauteng: Customer Engagement and Growth Manager posted by Empire Recruitment

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Job Description

What You’ll Do:

  • Build and own a full customer communication strategy — mapping who, when, and how we connect across email, SMS, WhatsApp, push, and more.
  • Develop engagement frameworks that boost gift card redemption, membership usage, and average order value.
  • Create segmentation and targeting strategies to onboard, retain, and reactivate customers.
  • Partner with marketing, product, and data teams to deliver campaigns that convert.
  • Monitor performance metrics — from open rates to customer lifetime value — and continuously optimise.
  • Drive measurable growth in customer engagement and brand loyalty.

What You’ll Need:

  • 3+ years’ experience in CRM, lifecycle marketing, or customer engagement.
  • Proven success in segmentation, retention, and conversion-driven campaigns.
  • Experience in retail, e-commerce, or digital environments.
  • Strong analytical mindset and ability to translate data into meaningful outcomes.
  • Familiarity with engagement platforms and messaging tools (email, push, WhatsApp Business).
  • Bonus: HTML/CSS skills or experience with emerging communication channels.

Why This Role Matters:

You’ll help shape how customers experience and connect with the brand — using data and creativity to drive real commercial results.
If you’re ready to turn engagement into measurable growth, we’d love to hear from you.

#DigitalMarketingJobs #CustomerEngagement #GrowthMarketing #EmpireRecruitmentSA #BuildingYourFuture



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