Job Description
- Lead multi-channel lead generation campaigns across Google, Bing, LinkedIn, and Meta.
- Manage and optimise marketing budget to maximize ROI.
- Build and refine performance dashboards to track CPL, CPA, NTU and conversion rates.
- Align marketing with sales to ensure seamless lead handoff and measurable pipeline growth.
- Champion digital transformation projects, and app innovation.
- Negotiate media partnerships and deliver brand activations.
- Inspire and mentor a high-performing marketing team.
What We’re Looking For
- Proven expertise in lead strategy, demand generation, and performance marketing.
- Strong analytical skills with experience in CRM optimisation and marketing automation.
- Track record of managing large budgets and delivering measurable growth.
- Leadership ability to develop teams and influence stakeholders.
- Technical proficiency with Google Analytics, Ads, LinkedIn, Meta Business Suite, and CRM tools.
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