Job Description
About the Role
Liham Consulting Pty (Ltd) is seeking an experienced Brand Manager to join their team in Johannesburg. The successful candidate will be responsible for developing and implementing marketing strategies that drive consumer engagement and brand growth.
Key Responsibilities
- Conducting market research to understand consumer trends, competitors and industry insights.
- Developing and implementing promotional and advertising strategies and plans, including print, digital and social media channels.
- Collaborating with internal teams such as graphic design team and Product Owner to align brand and marketing objectives and develop marketing plans.
- Managing brand budgets.
- Developing and implementing marketing tactics and activations to promote consumer engagement.
- Monitoring and analyzing brand performance metrics and provide regular reports to management.
- Managing and implementing product launches, events and activations and coordinate with relevant teams.
- Maintaining brand guidelines and standards to ensure consistency and compliance with Group Marketing Corporate Identity in accordance with Gaming Board compliance.
- Building and manage relationships with keys stakeholders, including agencies, media partners and vendors.
Requirements
- Bachelor’s degree in marketing or business administration or a related field
- 3-5 years experience as a brand manager
- Experience in traditional and social media
Qualifications
No formal education/certifications mentioned.
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Entertainment Jobs in Gauteng
In the Gauteng province of South Africa, the entertainment industry is a growing sector that encompasses various roles such as event management, marketing, and content creation. Typically, this field offers a diverse range of job opportunities for individuals with creative talent and business acumen. Generally, these roles are found across multiple industries, including financial services, technology, and tourism.
When it comes to salary expectations in the entertainment industry in Gauteng, it’s common to see broad ranges varying depending on factors such as experience, company size, and industry sector. Typically, entry-level positions may offer salary ranges between R200 000 and R350 000 per annum, while senior roles can range from R600 000 to over R1 million per annum. However, these figures are only a general guideline, and actual salaries can vary significantly.
Common skills required for entertainment-related roles in Gauteng include creative vision, strong communication skills, project management expertise, technical knowledge of audiovisual equipment, marketing savvy, adaptability, and attention to detail. Typically, individuals in this field need to possess a combination of artistic and business skills to excel in their role. Often, having a degree or diploma in relevant fields such as arts, media studies, or business administration can be beneficial.
The entertainment industry in Gauteng is commonly found in sectors such as financial services (e.g., event marketing), technology (e.g., gaming, esports), tourism (e.g., hospitality management), and manufacturing (e.g., production and logistics). These industries often employ individuals with expertise in areas like content creation, brand management, and audience engagement.
In terms of career development, the entertainment industry offers various opportunities for growth and advancement. Typically, entry-level roles can progress to senior positions within a few years, while experienced professionals may seek out leadership roles or transition into related fields such as entrepreneurship or academia. Often, having a strong network and continuous learning are key to success in this field.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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