Johannesburg: Lead Generator posted by MH Solutions

• Proactively generate and qualify new business leads through outbound calls, emails, LinkedIn, and networking
• Apply value-based and solution-selling principles to identify client challenges and training needs
• Engage with key decision-makers (HR, L&D, Training Managers, and Executives)
• Book high-quality appointments and hand over qualified leads to the Business Development / Sales team
• Build and maintain a strong pipeline of prospects
• Conduct market research to identify target industries and potential clients
• Attend networking events and industry engagements where applicable
• Maintain accurate records of activities and leads on the CRM system
• Support the overall sales strategy by providing market insights and feedback

Requirements:

• Previous experience in lead generation, telesales, business development, or client engagement (preferred)
• Exposure to B2B sales or training/services/ solution selling environment is advantageous
• CRM experience is beneficial
• Matric (minimum); relevant sales or business qualification is an advantage