Job Description
Our client in the industry Tertiary Education Industry, is currently looking to employ a Student Advisor based at their offices in Boksburg, Johannesburg.
A wonderful career opportunity awaits you!
Requirements:
- Applicants must have a valid drivers license and their own vehicle.
- A qualification in sales or marketing is beneficial.
- Experience in academic advising or related roles in post-secondary education is preferred.
- Proficiency in Microsoft Office Suite is required.
- Must be fluent in more than one language as required by the region.
- Presentation skills.
- Rapport building.
- Customer awareness.
- Interpersonal relations.
- Planning and organisation.
Responsibilities and expectations but not limited to:
School and Client Relations / Business Development
- Build relationships with key stakeholders including school staff, parents and prospective students.
- Schedule and deliver presentations to Grade 11 and 12 learners.
- Create opportunities to engage with learners from Grade 8 to 10.
- Establish connections with funding and student loan organisations.
- Address customer concerns professionally and promptly.
Database and Lead Generation
- Book appointments with top feeder schools and present to Grade 11 and 12 learners.
- Extend presentations to earlier grades if required.
- Generate and manage data collection to meet lead generation targets.
- Achieve a minimum lead conversion rate of 60 to 80 percent of school learners in the allocated region.
- Ensure prompt delivery of information cards to the campus after presentations.
- Create events and initiatives that drive high lead conversion.
- Develop a customer experience programme to improve retention and reduce cancellations.
- Collaborate with campus teams to ensure maximum attendance at enrolment events.
Marketing and Enrolment Generation
- Promote brand loyalty and implement marketing plans.
- Book appointments with schools, teachers, prospects and parents.
- Liaise with student advisors for consultations and events.
- Participate in student recruitment for the upcoming intake.
- Mine and contact the career database.
- Schedule consultations according to school and campus targets.
- Engage with the database for event invitations and follow-ups.
- Work toward strict activity and financial targets.
- Maintain monthly contact with registered prospects.
- Register and enroll students monthly and quarterly against set targets.
- Organise and attend awareness campaigns in the allocated region.
- Participate in campus events such as open days and open weeks.
- Represent the brand at events and in collaboration with campus and senior management.
- Market school solutions such as teacher training to strengthen school relations.
- Attend trade shows and events to promote educational offerings.
- Maintain a strong presence at schools and regional events.
- Promote the campus and create a positive experience for current students.
- Develop marketing campaigns to increase product awareness and drive sales.
- Plan and execute marketing and sales programmes.
- Serve as the point of contact for internal and partner sales teams.
- Collaborate with marketing teams to develop effective programmes.
- Support company initiatives and share best practices.
- Generate leads through school relations and convert them into sales.
- Plan roadshows and enrolment drives in remote locations.
- Communicate product value to customers and promote new applications.
- Improve business forecasting through demand analysis.
- Stay informed about industry trends, competitors and new opportunities.
- Develop field marketing plans to enhance sales and profitability.
- Assist in planning and scheduling marketing campaigns and industry events.
- Recommend creative marketing strategies for revenue growth.
- Provide sales support and guidance for product positioning.
- Monitor and evaluate field marketing programmes for effectiveness.
- Communicate effectively with teachers, prospective students, current students and sponsors.
- Research local competitors.
- Maintain accurate records of marketing activities, statistics and CRM data.
- Monitor and manage marketing expenditures.
- Recommend marketing tactics based on evolving business needs.
Please note should you not receive a response within two weeks of applying you may assume that your application was unsuccessful.
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