Job Description
About the Role
We are seeking an energetic and commercially-minded HORECA / Foodservice Sales Specialist to join our team in Pretoria. As a key member of our sales team, you will be responsible for driving new business development, solution selling, relationship management, distributor coordination, negotiation & pricing, and operational oversight within the Professional Kitchen sector.
Key Responsibilities
- New Business Development: Aggressively prospecting and securing new accounts within the HORECA and industrial catering sectors.
- Solution Selling: Understanding ingredient applications and kitchen needs to present products as culinary solutions rather than just commodities.
- Relationship Management: Leveraging an existing industry network (Chefs, Owners, and Procurement Managers) to ensure long-term account retention.
- Distributor Coordination: Working closely with foodservice distributors to ensure stock availability and seamless delivery logistics.
- Negotiation & Pricing: Managing pricing discipline and volume-based contracts while maintaining healthy gross profit margins.
- Operational Oversight: Coordinating between the manufacturing site and the client to ensure service excellence, from order placement to final delivery.
Requirements
- Proven track record in HORECA / Foodservice sales within the South African market.
- Industry Network: An established, active network of contacts within the hospitality and catering industry is essential.
- Knowledge: A deep understanding of kitchen operations, ingredient applications, and how to sell value over price.
- Sales Mindset: A self-motivated, resilient “hunter” who thrives on opening new doors and closing complex deals.
- Operational Strength: Highly organized with the ability to manage the logistics of supply, stock levels, and service coordination independently.
Qualifications
- Formal education/certifications not specified.
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Sales Jobs in Tshwane
In Tshwane, South Africa, the sales profession is an in-demand field across various industries. Typically, sales professionals in this region work in fast-paced environments, where they must possess strong communication and interpersonal skills to effectively engage with clients and close deals. Generally, a career in sales can be rewarding, offering opportunities for growth, development, and financial rewards.
The typical salary range for sales positions in Tshwane is broad and varies depending on factors such as experience, company size, industry sector, and performance. Broadly speaking, entry-level sales roles typically offer salary ranges between R200 000 to R400 000 per annum, while experienced sales professionals can earn salaries ranging from R500 000 to R1 million or more per year, depending on individual performance and the specific industry sector.
Common skills required for a successful career in sales include excellent communication and interpersonal skills, the ability to build rapport with clients, and strong negotiation and problem-solving abilities. Additionally, knowledge of market trends, product information, and industry dynamics is often essential. Other valuable skills include strategic thinking, adaptability, and the ability to work independently and as part of a team.
Sales roles are commonly found in various industries, including financial services sector, technology industry, manufacturing sector, and retail. In these sectors, sales professionals play a critical role in driving business growth, identifying new opportunities, and developing customer relationships.
For those interested in pursuing a career in sales, there are typically several career progression paths available. Typically, entry-level sales roles provide an opportunity to develop skills and gain experience before moving into more senior roles, such as team leader or account manager. With experience and additional training, sales professionals can progress to specialist roles, such as business development manager or sales director.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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