Sandton: eCommerce Campaigns & Content Co-ordinator posted by Core Group

We are looking for a creative yet commercially driven Campaigns & Content Co-ordinator to join our eCommerce team. Reporting into the Conversion Manager, you will be responsible for planning, briefing, and delivering campaigns and content that drive traffic into on-site conversions. As we expand into new markets, you will play a pivotal role in shaping how we communicate with new audiences and translate campaign activity into measurable revenue growth. Key Responsibilities Plan and manage the campaigns calendar across all active markets, ensuring activity is strategically aligned with trading priorities and seasonal peaks. Write and deliver clear, comprehensive creative briefs that enable the content, design, and trading teams to execute campaign activity to a high standard for web and app where necessary. Own the end-to-end delivery of on-platform campaigns, from initial concept through to live execution and post-campaign analysis. Develop and oversee content strategies that drive qualified traffic to the site and support conversion across key landing pages and product areas. Monitor and report on campaign performance metrics including traffic, conversion rate, revenue contribution, and engagement, providing regular insights to the Conversion Manager. Lead the localisation and launch of campaigns for new country markets, ensuring content is culturally relevant and optimised for each audience. Manage relationships with internal stakeholders and external agencies or suppliers where relevant, ensuring timely delivery of all campaign assets. Set up and manage promotion codes across relevant platforms, ensuring accurate configuration, timely activation, and clear internal communication of promotional mechanics. Produce regular promotional reporting, analysing the performance of discount and campaign codes against traffic, conversion, and revenue targets. Identify opportunities to test and optimise campaign content, using data and A/B testing to continuously improve performance. Key Performance Areas On-time campaign brief delivery and launch calendar adherence Traffic driven by campaign activity, measured by sessions and channel contribution Campaign conversion rate and revenue attribution Content engagement metrics including bounce rate, time on page, and scroll depth Project management and stakeholder satisfaction scores New market campaign launches and performance against local KPI targets Skills & Experience Required 2 years of experience in an eCommerce campaigns, content, or digital marketing role Proven track record of planning and delivering campaigns that drive measurable commercial results Strong copywriting and briefing skills, with an ability to communicate ideas clearly and concisely Good understanding of conversion optimisation principles and on-site content strategy Experience using analytics tools (e.g. Google Analytics, or equivalent) to track and report on performance Highly organised with strong project management skills and the ability to manage multiple campaigns simultaneously A collaborative team player with excellent stakeholder management skills Desirable Experience managing campaigns across multiple international markets Familiarity with A/B testing tools and CRO methodologies Exposure to email marketing, paid media, or CRM campaign delivery Portuguese language skills (spoken and/or written) are not required but would be a distinct advantage given our market expansion plans