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Stellenbosch: Retail Marketing & Sales Manager: Commercial Properties

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Job Description

Non-GLA Revenue Generation (Commercial Mandate) Target: Achieve a revenue target through alternative revenue streams. Exhibitions & Court Hire: Sell floor space in common areas to external exhibitors, vehicle displays, and pop-up kiosks. Media Sales: Monetize static and digital advertising assets (posters, lift branding, digital screens, parking booms). Sponsorships: Secure paid sponsorships for center events and activations. Vending & Promotions: Manage vending machine contracts and promotional leafleting permits. Leasing deals which dont occupying traditional GLA: Good examples include items such as using unused parking bays as storage for tenants; cellphone mast revenue; WIFI providers, etc. Events, Activations & Exhibitions Conceptualize and execute an annual calendar of high-quality events designed to increase footfall and dwell time. Manage end-to-end logistics for seasonal campaigns (e.g., Easter, Christmas, Black Friday) and community events. Coordinate with operations and security teams to ensure safe event delivery, including risk assessments and vendor management. Digital Marketing & Website Management Website: Take full ownership of the retail websites, ensuring accurate tenant directories and adherence to SEO best practices. Social media: Manage all channels (Facebook, Instagram, LinkedIn, TikTok), developing content calendars that promote tenants and center news. Community: Manage engagement by responding to queries and reviews to maintain brand reputation. Tenant Relations Build strong relationships with store managers and tenants. Collect tenant turnover data to measure the ROI of marketing events Requirements Relevant degree / Diploma in Marketing / Public Relations Post Grad in Property Management / Digital Marketing Minimum 2 years of direct sales experience, such as selling media space, sponsorships, exhibition stands, or event partnerships A proven track record of meeting or exceeding financial targets Experience writing commercial proposals and sponsorship pitch decks 35 years in a retail environment (Shopping Centre Marketing or Retail Operations) Understanding of “Tenant Mix” and how marketing events impact tenant turnover Experience managing “Pop-up” retail or temporary lettings is highly advantageous Financial Literacy: Ability to calculate ROI, manage a P&L for events, and forecast Non-GLA revenue Digital Proficiency: Advanced knowledge of Meta Business Suite (Ads Manager), Google Analytics, and CMS platforms (WordPress) Contract Management: Basic understanding of SLAs and lease addendums for temporary exhibitors Copywriting: Ability to write compelling sales copy for sponsorship decks and engaging captions for social media Schedule: This is not a strictly 9-5 desk job. Candidates must be willing to work weekends and public holidays when major retail events take place Mobility: Travel between retail properties within the portfolio is required Environment: A mix of corporate office, on-site retail management, and outdoor event supervision

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About Sales Jobs in Cape Winelands

The Cape Winelands region in South Africa is home to a thriving sales industry, driven by the country’s growing economy and tourism sector. Typically, sales professionals in this region can expect to work in industries such as financial services, technology, and hospitality, among others. Generally, these roles require strong communication and interpersonal skills, as well as a thorough understanding of the local market.

In terms of salary, it’s common for sales professionals in Cape Winelands to earn broad ranges, typically between R400 000 to R800 000 per annum, depending on factors such as experience, company size, industry sector, and individual performance. However, please note that these figures are only a general guideline, and actual salaries may vary significantly. For instance, senior sales executives or those working in industries with high margins may earn higher salaries, while entry-level roles or those in smaller companies may be on the lower end of the scale.

Common skills for sales professionals in Cape Winelands typically include strong communication and interpersonal skills, as well as a solid understanding of sales principles and industry-specific knowledge. Other essential skills often include negotiation, problem-solving, and time management abilities. In some cases, technical skills such as proficiency in CRM software or data analysis tools may also be required.

Industry sectors commonly employing sales professionals in Cape Winelands include financial services sector, technology industry, manufacturing sector, and hospitality industry. These roles often require a deep understanding of the local market, as well as the ability to build relationships with clients and prospects.

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For those looking to start or progress their careers in sales, opportunities for development are often plentiful. Typically, sales professionals can expect to work under the guidance of experienced managers, who provide training and coaching on industry-specific skills and best practices. With experience, many sales professionals also have opportunities to move into leadership roles or take on specialized responsibilities within their companies.

Ultimately, a successful career in sales requires a combination of strong technical skills, excellent communication abilities, and a deep understanding of the local market. By focusing on these key areas and staying adaptable in an ever-changing industry landscape, sales professionals in Cape Winelands can set themselves up for success and build rewarding careers that align with their goals and aspirations.


This information provides general career guidance. Actual salaries and requirements vary by employer.



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