Western Cape: Head of Digital posted by Blum and Hofmeyr

March 1, 2026 Jobs in South Africa

Blum and Hofmeyr

South Africa

Marketing / advertising / PR

Job Description

Head of digital to lead e-commerce and digital growth journey. This role is for a strategic thinker with a passion for fashion retail, who knows how to turn insight into impact and customer experience into conversion. You will own and shape the digital ecosystmem; from platform performance and paid media to CRM and cross-channel capaigns; working closely with teams and partners to drive sustainable growth and elevate the brand online. A bachelor’s degree in business, marketing, iformation technology, or a related field. Minimum of 5 years experience working in E-Commerce Management or Digital Marketing. Proven experience as a e-commerce analytic tools, such as Google Analytics and Shopify analitics. Knowledge of HTML, CSS and web design is advantageous. Knowledgeable in ecommerce strategy and planning.Excellent communication skills and experience working in collaborative enviroments. Proficient in project management with a high attention to detail. Strong organizational skills, capable of managing multiple tasks simultaneously. Self motivated with a proactive approach and a positive attitude. Knowlegeable in ecommerce strategy and planning. Able to problem-solve independently. Excellen verbal and written communication. Keen to take initiative and drive change. A team player who is enthusiastic about working collaboratively.

How to Apply

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About Marketing / advertising / PR Jobs in South Africa

The marketing, advertising, and PR industry in South Africa is a dynamic and competitive field, with a strong demand for skilled professionals to drive brand awareness, engagement, and loyalty. Typically, the job market trends indicate a growing need for digital marketing specialists, social media experts, and content creators who can navigate the evolving media landscape.

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In terms of salary ranges, it’s common for marketing, advertising, and PR roles to offer competitive compensation packages, often falling within the R500 000 to R1 million+ per annum range, depending on factors such as experience, company size, and industry sector. However, please note that actual salaries can vary significantly depending on individual circumstances and the specific job requirements.

Common skills required for marketing, advertising, and PR roles in South Africa typically include strong communication and writing skills, attention to detail, analytical thinking, creativity, and a solid understanding of digital technologies and trends. Other essential skills often include project management, budgeting, stakeholder management, and data analysis. Oftentimes, professionals in this field also possess experience with social media platforms, content management systems, and marketing automation tools.

The financial services sector, technology industry, manufacturing sector, and consumer goods sector are among the industries that commonly employ marketing, advertising, and PR professionals. Other sectors, such as tourism, education, and healthcare, also require skilled practitioners to promote their brands, services, or products effectively.

Career development opportunities in this field are numerous, with many professionals progressing to senior roles, becoming department heads, or taking on leadership positions within companies. Others may choose to specialize in niche areas, such as digital marketing strategy, brand management, or crisis communication. With ongoing training and education, individuals can further enhance their skills and stay competitive in the ever-changing marketing landscape.

This information provides general career guidance. Actual salaries and requirements vary by employer.

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