Job Description
Overview:
We are seeking a dynamic and creative Marketing Manager to lead our brand presence across social media platforms for Play Outdoor, Swan Pools, Jump Street and Pro Tem. This role is ideal for someone passionate about digital storytelling, video content creation, and community engagement.
Key Responsibilities:
Develop and execute social media strategies across platforms (Instagram, Facebook, TikTok, YouTube, etc.)
Create engaging video content and social media posts to promote products, installations and brand experiences
Manage content calendars and schedule posts to maximize reach and engagement
Collaborate with design and operations teams to align marketing with business goals
Monitor and report on analytics and adjust strategies based on performance metrics
Respond to community interactions and build relationships with followers
Assist in planning and promoting on-site events and activations
Maintain and develop website domains
Maintain brand consistency across all digital touchpoints
Travel to site for photoshoots and video shoots
Respond and manage online enquiries
Requirements:
Diploma or Degree in Marketing, Digital Media, Communications, or related field
Proven experience in social media management and content creation
Strong skills in video editing, graphic design, and copywriting
Proficiency in tools such as Canva, Adobe Creative Suite, or similar
Excellent communication and organizational skills
Ability to work independently and manage multiple projects
Own transport is essential due to site visits and event coverage
Bonus Skills:
Experience with paid social media advertising (Meta Ads, Google Ads, Canva)
Familiarity with influencer marketing and brand collaborations
Photography and drone footage capabilities
REPORTING
Reporting will be conducted on the following basses:
Weekly back-end sales reports on all enquiries and status thereof.
Weekly analytics
Google stats
Online growth and followings
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