Job Description
About the Role
The Business Development Representative role is a critical component of our Food Service / HORECA business growth strategy. We are seeking an experienced professional to drive sales growth, build relationships with key customers, and contribute to the success of our company.
Key Responsibilities
- Grow business in the Food Service / HORECA market by identifying and onboarding new end-user accounts.
- Service existing end-users and distributors to ensure retention and growth.
- Arrange meetings, menu presentations, and product trials to drive product adoption.
- Negotiate within authorized parameters and close sales opportunities.
- Achieve monthly, quarterly, and annual revenue targets as set by the manager.
- Maintain and develop relationships with existing customers via in-person visits, calls, and email.
- Conduct structured call cycles (daily/weekly/monthly) across allocated areas.
- Serve as key point of contact for distributors, chefs, outlet managers, and purchasing teams.
- Resolve customer concerns and escalate quality-related issues when required.
- Collaborate closely with distributors to ensure stock availability, correct pricing, and promotional execution.
- Support distributor sales teams with product training, menu applications, and selling tools.
- Track and report on distributor performance and compliance.
- Execute in-store / in-kitchen activations, cooking demos, and wet demonstrations (weekdays & weekends as required).
- Ensure all activation stock is planned, booked, and available.
- Conduct staff training sessions to increase menu penetration and product adoption.
- Track ROI and feedback from activation activities.
Requirements
- 35 years experience in Food Service / HORECA / QSR sales (essential)
- Diploma in Sales/Marketing or equivalent qualification (advantageous)
Qualifications
- Valid drivers license
Salary & Benefits
Salary details will be discussed during the interview process.
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Sales Jobs in Cape Town Region
Cape Town’s sales landscape is shaped by the city’s strong economy, diverse industry base, and growing demand for innovative solutions. Typically, sales professionals in this region can expect to find opportunities across various sectors, including technology, financial services, manufacturing, and e-commerce. Generally, these roles require a combination of interpersonal skills, business acumen, and technical knowledge to drive revenue growth and customer satisfaction.
In terms of compensation, salaries for sales positions in Cape Town vary widely depending on factors such as experience, company size, industry sector, and individual performance. Typically, common salary ranges for entry-level sales roles start around R200 000 – R400 000 per annum, with experienced professionals earning upwards of R600 000 – R1 million or more. However, it is essential to note that these figures are broad estimates and may not reflect actual salaries for specific job openings.
Common skills required for success in sales roles include strong communication and interpersonal skills, the ability to build rapport with customers and stakeholders, a solid understanding of industry trends and market dynamics, and proficiency in CRM software and sales tools. Often, sales professionals also benefit from technical knowledge in areas such as data analysis, marketing, or product development. In addition, many employers place a high value on sales candidates with strong business acumen, problem-solving skills, and the ability to work independently.
Sales roles can be found across various industries, including technology, financial services, manufacturing, and e-commerce. The financial services sector, for example, commonly employs sales professionals to build relationships with clients and promote financial products. Similarly, the technology industry often requires sales talent to drive revenue growth through product sales and partnerships. Manufacturing and e-commerce sectors also frequently rely on skilled sales professionals to expand their customer base and increase market share.
Career development opportunities are available in sales roles, with many employers investing in training and development programs to enhance employee skills and knowledge. Typically, successful sales professionals can expect to progress to leadership roles or transition into specialized areas such as account management, business development, or sales strategy. With experience and a strong track record of performance, sales talent can also pursue opportunities in related fields such as marketing, product management, or entrepreneurship.
This information provides general career guidance. Actual salaries and requirements vary by employer.
GO APPLY NOW
Safe & secure application process
Explore More Opportunities
Get Similar Job Alerts
Job Seeker Tip
Check your social media privacy settings and ensure public content is professional.
How to Apply
Click “GO APPLY NOW” to visit the company’s application page.
Follow their instructions carefully.
JVR Jobs connects you with employers – we don’t process applications directly.
Latest Job Opportunities
Durban: General Manager posted by Hire Power
General Manager (Quick Service Restaurant Franchise)
View JobStellenbosch: Assistant to Accountant posted by Helderberg Personnel
Purpose of the Role: To maintain accurate financial records with a strong focus on debtors and creditors management. This role…
View JobWestern Cape: Administrative and Logistics Coordinator posted by Helderberg Personnel
Responsibilities Opening contracts on systemMaking out physical contractsFollowing up and collecting signed contracts.Managing monthly bank audits by...
View JobCenturion: Accounting Assistant posted by Recruitpro Solutions
Duties & ResponsibilitiesManage and maintain general ledger accountsEnsure correct VAT allocations and calculationsMaintain the integrity, accuracy, and...
View JobGauteng: Sourcing and Product Specialist (R&D) posted by Switch Recruit
A dynamic opportunity is available in a role that combines strategic influence with hands-on execution. The position requires strong knowledge…
View JobDurban: Branch Manager posted by Switch Recruit
An exciting opportunity is available in the electrical engineering industry for a professional with strong leadership, organizational, and problem-solving...
View Job
Browse Employers
Job Alerts