Job Description
About the Role
We are seeking a dynamic, creative and trend-savvy Marketing & Social Media Coordinator to lead our content creation and social media presence. If you’re passionate about using creativity and content to inspire young people to choose a future in tech, you belong here.
Key Responsibilities
- Develop and execute a compelling, youth-focused content calendar
- Create daily stories, reels, TikTok videos , and static posts aligned with brand guidelines
- Capture and curate authentic content that resonates with South African youth
- Write fresh, relevant copy that speaks the language of our audience
- Present bi-weekly performance reports to management
- Analyse engagement, reach and growth metrics and recommend improvements
- Develop and present campaign concepts in advance, including strategic rationale
- Ensure consistency of brand tone and experience across all platforms
- Contribute creative ideas for broader marketing activities, events, youth outreach and campaigns
- Assist with any marketing initiatives relevant to attracting youth to the Academy
Requirements
- Recent graduate in Digital Marketing, Creative Brand Communication, Design, Social Media Management or similar
- Portfolio showcasing social media content for a brand professional, personal, or academic
- Strong video creation and editing skills (reel, TikTok, short-form storytelling)
- Understanding of youth culture in South Africa and ability to speak authentically to it
- Analytical skills and ability to apply insights to enhance content strategy
- Proactive, delivers ahead of deadlines, and presents ideas confidently
Qualifications
- Formal education/certifications (Bachelor’s, LLB, Matric, etc.) not mentioned in the original job description.
Salary & Benefits
Not mentioned in the original job description.
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Marketing / advertising / PR Jobs in Cape Town Region
In the Cape Town region, the marketing, advertising, and PR industries are thriving, with a strong demand for professionals who can drive business growth through innovative campaigns and strategic communications. Typically, companies in this sector are looking for individuals with a creative flair and a keen understanding of consumer behaviour to lead their marketing efforts.
Generally, salaries for marketing, advertising, and PR professionals in the Cape Town region range from R400 000 to R800 000 per annum, depending on factors such as experience, company size, and industry sector. It is common for entry-level positions to start at the lower end of this range, while senior roles can command higher salaries. However, it’s worth noting that actual salaries may vary significantly, and these figures are only a rough guide.
Common skills required for marketing, advertising, and PR roles in South Africa include creativity, writing and communication skills, data analysis, digital literacy, project management, and social media expertise. Typically, professionals in this field need to be adaptable, able to work well under pressure, and possess strong problem-solving skills. Often, companies also look for candidates with a degree in marketing, advertising, or a related field.
The industries that commonly employ marketing, advertising, and PR professionals include the financial services sector, technology industry, manufacturing sector, and non-profit organisations. In these sectors, marketing and advertising roles can range from social media specialist to brand manager, and often require a strong understanding of consumer behaviour and market trends.
Career development opportunities are plentiful in this field, with many professionals moving into senior roles or transitioning into related fields such as digital marketing, content creation, or communications management. Typically, companies invest heavily in training and development programs to help their employees stay up-to-date with the latest industry trends and technologies. With dedication and hard work, it’s possible to build a successful career in this exciting and dynamic field.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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