Cape Town City Centre: Paid Media Specialist

Master Campaign Infrastructure: Architect/optimize Google, Meta & LinkedIn campaigns (lead gen, sales, awareness) from scratch Diagnose tracking issues via GTM, conversion tags, and analytics audits Enforce platform best practices with surgical precision Own Performance Science: Command Looker Studio to decode KPIs (ROAS, CPA, CTR) and automate reporting Execute monthly account surgeries: identify leaks and prescribe ROI optimizations Govern budget pacing with zero-error discipline Operational Excellence: Utilize advanced Google Sheets scripting for real-time data analysis Deliver pixel-perfect performance reports by the 3rd business day monthly Maintain all core Google Ads certifications Skills & Experience (Not negotiable): Technical Obsession: Passion for algorithmic optimization (bidding strategies, automation), not creative aesthetics Certifications: Google Ads certified (Search, Display, Measurement, Shoppingall cores mandatory) Background: Degree in Marketing/Analytics OR years hands-on PPC campaign scaling in agency Platform Fluency: Ability to dissect platform updates and leverage data scripting (Google Sheets/GTM) Client and Account Management Contact JADE GELDENHUYS on