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Lydenburg: Lydenburg Dealer Principal of a Multi Franchise posted by Oostelike Personeel Konsultante

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Job Description

Lydenburg Dealer Principal of a Multi Franchise

Appointment: Permanent, full-time position
Salary: R 60 000 basic per month plus commission (10% of nett profit of total dealership)
Benefits: Company car, a monthly paid mobile phone contract,
pension and medical aid

A well established, large Multi Franchise Dealership is looking for an experienced Dealer Principal. The successful candidate must have previous DP experience, and be energetic, self-driven and disciplined to implement processes and build the team and branch to high performance levels.

A Dealer Principal at a multi-franchise dealership is a senior management role responsible for the entire operation and financial performance of a dealership group that represents multiple automotive brands. This role requires a visionary leader with exceptional business acumen, who can manage various departments, maintain strong relationships with manufacturers, and drive profitability across all locations while ensuring the highest levels of customer satisfaction. The ideal candidate will have a proven track record of success in a senior management role within the automotive industry, particularly in a multi-franchise environment.

Strategic Leadership and Management:

  • Formulate and execute strategic plans for the dealership group to achieve and exceed sales, profit, and market share targets.
  • Oversee all operational processes, ensuring maximum efficiency and profitability across all departments, including sales (new and used vehicles), after-sales, service, parts, and administration.
  • Implement forward-thinking ideas and modern business methods to adapt to a dynamic market.
  • Report directly to senior management or the board of directors, providing regular business updates and financial analysis.

Financial Performance:

  • Manage the financial health of the business, including budget preparation, expense control, and a satisfactory return on investment.
  • Analyse financial statements and key performance indicators (KPIs) to identify areas for improvement and implement corrective actions.
  • Control cash flow, stock levels, and assets at an optimal level to meet financial objectives.
  • Develop and implement pricing policies, sales discounts, and incentive schemes to maximize profitability.

People Management and Development:

  • Lead, motivate, and manage a team of departmental managers and staff across all branches.
  • Establish a high-performing, positive work culture and an inclusive environment.
  • Oversee the recruitment, selection, and retention of skilled staff.
  • Conduct performance reviews, identify training needs, and provide coaching and mentorship to ensure employee growth and productivity.
View Job  Port Elizabeth: Manager Business Partnering Technical posted by Profile Personnel

Manufacturer and Stakeholder Relations:

  • Build and maintain strong, professional relationships with all represented vehicle manufacturers (OEMs).
  • Ensure the dealership group adheres to all manufacturer and group standards, targets, and compliance requirements.
  • Act as the primary point of contact for external stakeholders, including suppliers, legal representatives, and professional bodies.

Customer Satisfaction and Market Growth:

  • Ensure a customer-centric environment that prioritizes customer acquisition and retention.
  • Oversee customer service interventions and marketing campaigns to improve customer satisfaction and increase brand loyalty.
  • Stay informed about competitor intelligence and market trends to drive business growth and market penetration.
  • Maintain high standards of quality and workmanship in all departments.

Required Qualifications & Experience:

  • Proven experience (5+ years) as a Dealer Principal, General Manager, or in a similar senior management role within the automotive industry.
  • Demonstrated success in managing a multi-franchise dealership or a large automotive retail operation.
  • Strong financial acumen and a comprehensive understanding of dealership operations, including managing profit and loss statements.
  • Relevant tertiary qualification (diploma or degree in a business or commercial field is often preferred).
  • A valid and unendorsed driver’s license.

Skills and Attributes:

  • Exceptional leadership and people management skills.
  • Strong communication and interpersonal skills, with the ability to build relationships at all levels.
  • Highly organized with excellent time management and multitasking abilities.
  • Assertive, persuasive, and results driven.
  • Ability to work under pressure and adapt to change.
  • Problem-solving and decision-making skills that consider operational trends and multiple variables.
  • Proficiency in business management software and advanced computer skills

EASTERN PERSONNEL CONSULTANTS CC (SINCE 1990)
Register CV on our database:
.za
Website: .za
LinkedIn:
.za

IMPORTANT NOTICE: By applying for this position and providing Eastern Personnel Consultants CC with your CV and other personal information, you are consenting to the information being used for the specific purpose for which it was provided, which is recruitment purposes and possible appointment purposes (should you be successful). Please note that your information will be processed for recruitment purposes only or for such purposes relating to assessing the establishment of an employment relationship with yourself, and this will be done in accordance with the applicable data protection and privacy legislation. We confirm that such information will not be used for any other purpose without obtaining your prior consent. If you object to your information being used in accordance with the clause, please do not apply.

How to Apply

Click the green “Go Apply” button below to apply directly online with the employer.

About Automotive Service Jobs in Mpumalanga

The automotive service sector in Mpumalanga is a vital part of the economy, with a growing demand for skilled technicians and mechanics to support the maintenance and repair of vehicles. Typically, this industry experiences fluctuations in job demand due to changes in economic conditions and consumer spending patterns. However, generally speaking, there is always a need for qualified professionals to work on vehicles, making it a stable career choice.

When it comes to salaries, it’s common for automotive service positions to fall within the range of R400 000 to R600 000 per annum, depending on factors such as experience, company size, and industry sector. Typically, senior roles or those in larger companies may command higher salaries, while entry-level positions may be lower. However, these figures are only a rough guide, and actual salaries can vary significantly.

Common skills required for automotive service roles include mechanical aptitude, problem-solving abilities, effective communication skills, attention to detail, time management, and the ability to work under pressure. Generally, a strong foundation in mathematics and physics is also essential. Many technicians and mechanics start their careers as apprentices or learners, working under the guidance of experienced professionals before gaining formal qualifications.

The automotive service sector is often found in various industries, including manufacturing, transportation, and the financial services sector. In Mpumalanga, common employers include well-established companies that manufacture vehicles, provide logistics services, and support the mining industry. These roles can be a great starting point for career development, with opportunities to move into management or specialized fields such as vehicle inspection or diagnostic work.

For those considering a career in automotive service, there are several development opportunities available. Typically, on-the-job training and apprenticeships are common entry points, followed by formal qualifications at vocational schools or technical colleges. With experience, technicians and mechanics can progress to supervisory roles or even start their own businesses.


This information provides general career guidance. Actual salaries and requirements vary by employer.



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