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South Africa: Content Growth Strategist (Instagram and TikTok) posted by Ad Talent Africa

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Job Description

Who we are
Were a fast-growing digital marketing agency that thrives on breaking boundaries and building massive online reach. Our work is bold, fast-paced, and laser-focused on driving audience growth and engagement across digital platforms.

Who were looking for
Were not after your typical social media or campaign manager. Were looking for a virality-driven marketer someone who lives and breathes online trends, spots patterns before they peak, and knows how to turn insights into content that blows up organically.

If youre obsessed with understanding why content trends take off, love experimenting with ideas, and can think like an audience rather than a brand this is for you.

What youll do

  • Analyse trending content across platforms and identify what makes it work.
  • Develop and execute strategies to replicate and adapt those patterns for different audiences and niches.
  • Collaborate with creative and content teams to test, iterate and optimise content for maximum reach.
  • Track and report on organic growth, audience engagement and trend performance.
  • Stay plugged into online culture from memes to viral videos and use that insight to drive explosive growth.

What you need

  • Proven experience growing social channels or brands organically.
  • A deep understanding of what performs on TikTok, Instagram Reels, YouTube Shorts and similar platforms.
  • Strong analytical instincts you can dissect why something works and recreate the magic.
  • A creative, driven, and slightly obsessive energy for whats next.
  • Fast execution, adaptability, and comfort working in a high-growth, experimental environment.
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