Job Description
Campaign Management: Lead end-to-end execution of integrated global campaigns, managing timelines, cross-functional teams, and external partners to ensure on-time, on-brand delivery
Creative Direction: Write clear, strategic creative briefs and manage the production process from concept to final asset, ensuring all output meets brand standards
Brand & Content: Oversee content calendars, safeguard brand guidelines, and ensure consistency across all touchpoints (social, web, retail, distributor materials)
Partnerships: Build and manage relationships with key retail partners and collaborators to develop co-marketing initiatives that drive visibility and impact
Digital Marketing: Support paid media, email, and social initiatives, working with performance teams to optimise campaigns and analyse data for actionable insights
Distributor Support: Develop marketing toolkits and assets for global distributors, supporting local market execution and alignment with global strategy
Product Launches: Lead go-to-market execution for new releases, developing sales tools and compelling product storytelling
Reporting: Track campaign performance against KPIs, providing regular reports and recommendations for optimisation
Skills & Experience (Not negotiable):
Experience: 4–7+ years in marketing (fashion, footwear, or lifestyle brand preferred)
Execution Skills: Proven track record executing multi-channel campaigns and managing creative production processes
Partnerships: Experience managing external agencies and building strategic partner relationships
Digital Knowledge: Strong understanding of digital marketing, content strategy, and performance analysis
Attributes: Detail-oriented, commercially minded, proactive, and able to manage multiple projects in a fast-paced global environment
Communication: Excellent stakeholder management and cross-functional collaboration skills
Contact JADE GELDENHUYS on 021 418 1750, quoting the Ref: CTD000368.
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About Online and Digital Media Jobs in Western Cape
The online and digital media industry is a rapidly growing field in the Western Cape, with a strong demand for skilled professionals to drive innovation and success. Typically, careers in this sector require a unique blend of technical expertise, creative flair, and business acumen. Generally, individuals working in online and digital media roles are found across various industries, including technology, financial services, and manufacturing.
Salary expectations for online and digital media professionals in the Western Cape can vary widely depending on factors such as experience, company size, and industry sector. Typically, entry-level positions may start within a broad range of R200 000 to R400 000 per annum, while senior roles can command salaries upwards of R800 000 to R1,2 million or more. However, it is essential to note that these figures are only a rough guide and actual salaries may differ significantly depending on individual circumstances.
Common skills required for online and digital media roles include proficiency in content management systems (CMS), graphic design software such as Adobe Creative Suite, programming languages like HTML/CSS and JavaScript, experience with social media platforms, video editing software, and knowledge of search engine optimization (SEO) principles. Other essential skills often include data analysis, project management, and communication skills.
The online and digital media industry is diverse and employs professionals across various sectors, including the technology industry, where companies like Google and Microsoft have a significant presence. Financial services firms also rely on online and digital media specialists to enhance their brand presence and customer engagement. Additionally, the manufacturing sector is increasingly leveraging digital platforms to reach customers and promote products.
Career development opportunities in the online and digital media field are plentiful, with many professionals advancing into senior roles or transitioning into related fields such as marketing, sales, or entrepreneurship. Typically, ongoing education and training are necessary to stay up-to-date with industry trends and technological advancements.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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