Cape Town: Regional Sales Manager (FMCG) posted by Headhunters

Our national client operating in the Manufacturing and Distribution Industry, is seeking to employ a Regional Sales Manager to their team based in Belville, Cape Town.

A proudly South African manufacturer and distributor of high-quality sauces, marinades, dressings, spices, spice blends, herbs and garlic products.

With a strong footprint in national FMCG retail and hospitality sectors.

Requirements:

• Minimum 5 years proven sales experience in the FMCG sector, preferably food products.
• Strong regional network within Western Cape retail and hospitality sectors.
• Experience managing and leading a field sales team.
• Solid commercial, negotiation, and deal-closing skills.
• Strong planning, reporting, and territory management capability.
• Excellent communication, relationship-building, and problem-solving skills.
• Entrepreneurial, results-driven mindset.
• Analytical thinking and sound decision-making ability.
• Valid drivers licence.
• Willingness to travel extensively within the region.

Responsibilities, but not limited to:

• Manage and grow sales across established retail and hospitality customers in the region.
• Develop and implement regional sales strategies aligned to national objectives.
• Expand distribution through new business development and product penetration.
• Lead, mentor, and performance-manage sales representatives where applicable.
• Build and maintain strong relationships with buyers, store managers, distributors, and key hospitality accounts.
• Monitor competitor activity, pricing, and market trends to identify opportunities.
• Deliver accurate sales forecasts, reports, and KPI tracking.
• Ensure excellent in-store execution, including availability, visibility, promotions, and merchandising.
• Collaborate with Marketing, Operations, and Finance to support service delivery and product launches.
• Manage regional budgets and ensure cost-effective operations.
• Represent the business at trade shows, product demonstrations, and customer events.

Please note that should you not receive a response within 2 weeks of applying, you may consider your application unsuccessful.