Job Description
About the Role
We are seeking an experienced Group Sales & Marketing Manager to drive revenue growth for our Luxury Hospitality Group with offices based in Dar es Salaam and Arusha. The successful candidate will be responsible for developing and implementing strategic sales plans, marketing campaigns, and brand promotions to maximize occupancy, manage advertising, oversee digital/traditional marketing, and build client relationships.
Key Responsibilities
- Develops sales plans, sets targets, and monitors performance to maximize occupancy and room rates, often focusing on MICE (Meetings, Incentives, Conferences, Exhibitions), corporate, and leisure segments.
- Executes marketing campaigns via digital and traditional channels, manages social media, and ensures the hotel brand is consistently represented.
- Cultivates relationships with corporate clients, travel agents, and influencers to secure repeat business and new contracts.
- Monitors competitor activity, analyses market trends, and produces reports on sales performance, occupancy, and revenue, often utilizing CRM and Property Management Systems (PMS).
- Conducts site inspections, negotiates contracts, and manages the sales budget and promotional materials.
- Leads, trains, and monitors the performance of the sales team.
Requirements
- A formal qualification in hospitality, sales, or marketing.
- At least 8 years in luxury tourism.
- Existing relationships with high-end global agents.
- Sales, Contracting, creating relationships, Digital marketing (SEO/PPC), yield management, and luxury brand positioning skills.
- Strong leadership, analytical abilities (forecasting/data analysis), excellent communication, and proficient in CRM/PMS systems.
Qualifications
N/A
Salary & Benefits
N/A
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Marketing / advertising / PR Jobs in ZA
The marketing, advertising, and public relations (PR) industry in South Africa is a dynamic and competitive field, with job seekers typically requiring a combination of creative flair, strategic thinking, and technical expertise to succeed. Generally speaking, the demand for skilled marketers and PR professionals remains strong, driven by the growth of businesses across various sectors.
Typically, marketing, advertising, and PR roles in South Africa fall within broad salary ranges, often ranging from R400 000 to R800 000 per annum, depending on factors such as experience, company size, and industry sector. However, it’s essential to note that salaries can vary significantly, and actual figures may differ based on individual circumstances.
Common skills required for marketing, advertising, and PR roles in South Africa include proficiency in digital marketing tools, strong written and verbal communication skills, creative problem-solving abilities, attention to detail, strategic thinking, and a deep understanding of consumer behaviour. Other essential skills often include project management experience, data analysis capabilities, and knowledge of social media platforms.
Marketing and PR professionals can be found across various industry sectors, including financial services, technology, manufacturing, retail, and non-profit organisations. These roles often involve developing and implementing marketing campaigns, managing public image, and crafting compelling content to engage audiences and drive business growth.
Career development opportunities are plentiful in this field, with common progression paths including senior roles within marketing teams, leadership positions in advertising agencies, and executive-level positions in PR firms. Others may choose to transition into related fields like digital media, e-commerce, or social impact initiatives. With experience and a strong skillset, marketers and PR professionals can leverage their expertise to drive business success and build fulfilling careers in this dynamic industry.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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