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Johannesburg: Content Manager posted by The Good Human (Pty)Ltd

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Job Description

As our Content Manager, youll own the content experience across our gaming platforms. Youll be responsible for ensuring that the right games are featured, in the right way, for the right reasons never just because it feels right, but because the data and analysis back it up.

Key Responsibilities:

Content Analysis & Optimization
Conduct deep-dive analysis into game features including minimum and maximum bet sizes, maximum exposure, volatility, and player engagement metrics.
Understand each game from every angle (a full 360-degree view) and make educated decisions about where and how to feature them.
Ensure that any changes to game positioning or prioritization are based on well-thought-out reasoning, after thorough data review no random swaps or personal preferences.
Evaluate our product lineup to ensure were always offering the strongest, most competitive content to players.

Competitor Benchmarking & Gap Analysis

  • Conduct comprehensive benchmarking against competitor offerings seeing exactly where were ahead and where were behind.
    Spot gaps in our own product range and work directly with 3rd-party providers to fix these gaps thoughtfully and strategically.
    Provide clear, actionable insights on how to close gaps and capitalize on strengths always with a focus on data and outcomes.

Retail Mindset & Customer-Centric Thinking

  • Apply a retail mindset to our content just as in an online store where there might be 100 different bread brands and variations, youll ensure we only feature the 5 that drive 80% of sales.
    Understand the why behind each products performance and ensure our featured games lineup reflects what resonates most with players.
    Curate content in a way that puts players first and drives performance.

Ownership & Independent Execution

  • Take full ownership of our game positioning and product content youll be the go-to person for everything related to in-game and platform content.
    Work independently, setting priorities and executing based on clear data-driven analysis.
    Collaborate with the wider team (product, marketing, and 3rd-party partners) to bring your strategies to life but youll be the one steering the content ship.
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What Were Looking For
Must-Have Skills & Experience:

  • 3+ years in a content management, merchandising, or product-focused role experience in online gaming OR online retail is a plus!
    Deep understanding of product performance analytics, data-driven decision making, and how to interpret key metrics.
    Proven ability to analyze product features and performance and then act decisively.
    Retail merchandising mindset you understand how to prioritize content for maximum impact and revenue.
    Highly analytical, organized, and detail-oriented.
    Ability to work independently, manage competing priorities, and deliver results.

Nice-to-Have:

  • Experience in the online gaming or betting industry.
    Background in competitive analysis or benchmarking studies.
    Familiarity with content management systems (CMS) and site merchandising.

Why Join us?

Competitive Compensation:?Well pay the right package for the right person we want top talent and were ready to invest in it.

Innovative Environment:?Work in a dynamic, growing company where your ideas matter youll have a real impact on what players see and how they experience our platform.

Autonomy & Ownership:?Youll have the freedom to drive your own projects and strategies well trust you to make the best calls.

Be Part of a Winning Team:?Our company is setting the standard for gaming in South Africa and were looking for driven people to help us get even better.

Are you ready to find that 1% edge that sets us apart?

Apply today and show us how you can the company’s product lineup the best in the industry!

How to Apply

Click the green “Go Apply” button below to apply directly online with the employer.

About Entertainment Jobs in Gauteng

In the Gauteng province of South Africa, the entertainment industry is a growing sector that encompasses various roles such as event management, marketing, and content creation. Typically, this field offers a diverse range of job opportunities for individuals with creative talent and business acumen. Generally, these roles are found across multiple industries, including financial services, technology, and tourism.

When it comes to salary expectations in the entertainment industry in Gauteng, it’s common to see broad ranges varying depending on factors such as experience, company size, and industry sector. Typically, entry-level positions may offer salary ranges between R200 000 and R350 000 per annum, while senior roles can range from R600 000 to over R1 million per annum. However, these figures are only a general guideline, and actual salaries can vary significantly.

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Common skills required for entertainment-related roles in Gauteng include creative vision, strong communication skills, project management expertise, technical knowledge of audiovisual equipment, marketing savvy, adaptability, and attention to detail. Typically, individuals in this field need to possess a combination of artistic and business skills to excel in their role. Often, having a degree or diploma in relevant fields such as arts, media studies, or business administration can be beneficial.

The entertainment industry in Gauteng is commonly found in sectors such as financial services (e.g., event marketing), technology (e.g., gaming, esports), tourism (e.g., hospitality management), and manufacturing (e.g., production and logistics). These industries often employ individuals with expertise in areas like content creation, brand management, and audience engagement.

In terms of career development, the entertainment industry offers various opportunities for growth and advancement. Typically, entry-level roles can progress to senior positions within a few years, while experienced professionals may seek out leadership roles or transition into related fields such as entrepreneurship or academia. Often, having a strong network and continuous learning are key to success in this field.


This information provides general career guidance. Actual salaries and requirements vary by employer.



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