Cape Town: Brand Manager posted by Hire Resolve
Job Description
A knowledgeable and strategic person that will give insight and create an unforgettable montage of the company’s image.
Responsibilities:
- Develop and implement brand strategies to position the company’s products or services effectively in the market.
- Conduct market research and analyze consumer insights to identify opportunities for brand growth.
- Define brand guidelines, messaging, and visual identity to ensure consistency across all channels and touchpoints.
- Collaborate with cross-functional teams to develop marketing campaigns, product launches, and promotions.
- Monitor and evaluate brand performance, including awareness, perception, and market share.
- Manage brand budgets, forecasts, and expenses effectively.
- Build and maintain relationships with external partners, agencies, and vendors.
- Lead creative development, including advertising, packaging, and content creation.
- Stay updated on industry trends, competitor activities, and best practices in branding and marketing.
- Provide leadership and guidance to the marketing team, fostering a culture of innovation and collaboration.
Requirements and Qualifications:
- Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
- Proven experience in brand management, marketing, or related roles.
- Strong understanding of brand strategy, consumer behavior, and market dynamics.
- Creative thinking and innovative approach to brand development.
- Excellent communication and presentation skills.
- Analytical and problem-solving abilities.
- Leadership and team management experience.
- Ability to multitask and prioritize tasks effectively.
- Proficiency in marketing tools and software.
- Passion for brands and consumer products.
Apply for this role today, contact Maria van Rooyen at Hire Resolve or on LinkedIn You can also visit the Hire Resolve website: hireresolve.us or email us your CV: *****@*****.co.za
We will contact you telephonically in 3 days should you be suitable for this vacancy. If you are not suitable, we will put your CV on file and contact you regarding any future vacancies that arise.
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