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Cape Town: Dealer Principal posted by Aleon Pty Ltd

Cape Town: Dealer Principal posted by Aleon Pty Ltd

Posted on 2025-05-01 00:00:00

Employer Aleon Pty Ltd
Category Automotive Service
Location Western Cape  / Cape Town

Job Summary

Job Purpose:

To manage all aspects of a dealership, including sales, after sales and profitability. He/she will also be required to provide administrative support to ensure the efficient and profitable operation of the department.

Key Responsibilities:

Sales

  • Develop, align and implement a tactical strategy and associated policies and guidelines.
  • Develop and implement tactical delivery plans and set operational targets.
  • Measure the delivery of operational plans, realign and improve where required.
  • Implement corporate governance and compliance policies in area of accountability to identify and manage risk exposure liability.
  • Advise on the process to ensure the execution of marketing plans and initiatives while supporting the marketing strategy and organizational objectives.
  • Develop, implement and maintain relevant advertising campaigns and where possible increase market penetration to meet company objectives.
  • Determine, create and track performance criteria and establish an evaluation method to measure and improve operational efficiency for the dealership.
  • Ensure business retention through the application of various sales techniques such as negotiations, product comparisons and changing perceptions.

People Management and Leadership

  • Prepare people capacity plans in line with delivery, performance objectives and budget; and ensure implementation for direct reports.
  • Develop plans to positively influence and manage change by providing interventions and support to enable change implementation.
  • Adhere to the company’s Values through leadership.

Provide efficient and effective internal and external communication

  • Provide timeous and helpful service to internal and external Prepare service delivery excellence plans for internal and external customers and ensure implementation.
  • Negotiating deals with customers whilst ensuring profitability.
  • Resolve escalated customer complaints that managers are unable to rectify in order to ensure customer satisfaction.
  • Develop and manage key stakeholder relationships that enable achievement of operational objectives.

Finance

  • Compile a budget which aligns to delivery plans, monitor and report on variances.
  • Develop, implement and monitor a cycle of medium-term cost improvements for area of accountability.
  • Ensure audit compliance with standard requirements.

Support

  • Create a positive work climate and culture to energize employees, give meaning to work, minimize work disruption and maximize employee productivity.
  • Demonstrate exemplary leadership behaviour, through personal involvement, commitment and dedication in support of organizational.
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Educational Qualifications:

  • Matric
  • Relevant Sales / Marketing qualification

Relevant years of Experience:

  • Minimum 10 years and more of sales and marketing experience in commercial vehicles industry.

Competencies:

  • Business and Operations Management
  • Developing sales
  • Financial Acumen
  • Good Governance, Ethics and Values
  • Good Negotiation Skills
  • Operations Risk Management
  • Planning and Budgeting ability
  • Planning, Management and Measurement
  • Good product and/or service knowledge
  • Trust and Integrity

Click Go Apply to apply online!


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