Job Description
About the Role
Kendrick Recruitment is currently seeking a skilled and motivated Digital Marketing Coordinator for a luxury hotel based in Cape Town. This is an excellent opportunity for a digitally savvy marketing professional to support a multi-faceted hospitality group, driving brand visibility, guest engagement, and revenue growth across various luxury hospitality offerings.
Key Responsibilities
- Coordinating and assisting in the execution of paid digital campaigns across platforms such as Google and Meta
- Working with senior marketing management and external agencies to brief, implement, and optimise campaigns
- Managing and updating website content via CMS platforms such as WordPress or similar
- Uploading offers, events, blogs, and promotional content across digital platforms
- Ensuring all online listings and digital information remain accurate and up to date
- Coordinating and scheduling social media content in line with content calendars
- Assisting with copywriting aligned to brand tone of voice
- Supporting community engagement and monitoring social media interactions
- Building, scheduling, and managing email marketing campaigns using CRM and email platforms
- Maintaining and segmenting CRM databases
- Assisting with monthly reporting and performance analytics across digital channels
- Tracking key performance metrics including website traffic, engagement, and campaign results
- Supporting optimisation recommendations based on data insights
- Coordinating digital content including photography, video, and design assets
- Maintaining organised digital asset libraries and ensuring brand consistency
- Assisting with marketing administration and cross-departmental coordination
Requirements
- Diploma or Degree in Marketing or Digital Marketing
- 2–3 years’ experience in digital marketing, preferably within hospitality or luxury brand environments
- Google Analytics, Google Ads, Meta Business Suite, or email marketing/CRM certifications advantageous
- Strong understanding of digital marketing principles and platforms
- Excellent organisational and multitasking abilities
- Strong written communication and copywriting skills
- Analytical mindset with attention to detail
- Basic design skills (Canva or Adobe advantageous)
- Ability to manage multiple projects in a fast-paced environment
- Strong interpersonal and coordination skills
Qualifications
- Formal education/certifications (Diploma, Degree, etc.) not specified.
Salary & Benefits
Salary negotiable depending on experience. Live-out position.
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Marketing / advertising / PR Jobs in Western Cape
The marketing, advertising, and PR industries in Western Cape offer a dynamic and competitive job market, with many multinational companies having a presence in the region. Typically, this field is in high demand due to the growth of e-commerce, digital transformation, and increasing consumer spending power. As a result, there are numerous opportunities for professionals in these roles to find employment.
Generally, salaries for marketing, advertising, and PR professionals in Western Cape can range from R400 000 to R800 000 per annum, depending on factors such as experience, company size, and industry sector. It is common for senior positions to command higher salaries, while entry-level roles may start at the lower end of this range. However, it’s essential to note that actual salary figures can vary significantly, and these ranges are only a broad guide.
Common skills required for marketing, advertising, and PR professionals in Western Cape include strong creative thinking, analytical skills, attention to detail, excellent written and verbal communication skills, ability to work under pressure, and proficiency in digital tools such as Google Analytics or Adobe Creative Suite. Typically, companies look for candidates with a degree in marketing, communications, or a related field, although experience and skills can often take precedence.
The technology industry, financial services sector, manufacturing sector, and tourism are just a few examples of industries that commonly employ marketing, advertising, and PR professionals. In these sectors, roles such as digital marketing specialist, brand manager, or media relations coordinator may be available.
Career development opportunities in this field are numerous. Typically, career progression involves moving into senior roles such as team leader or account director, where professionals can develop their skills further and take on more complex projects. Many companies also offer training programs and mentorship schemes to help employees progress in their careers. With experience, marketing, advertising, and PR professionals may also choose to pursue freelancing, starting their own agencies, or moving into leadership roles within larger organisations.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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