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Cape Town: Sales Activator (Contract position) (FMCG Industry) posted by O’Brien Recruitment

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Job Description

About the Role

This is not a desk job. This is boots-on-the-ground, sleeves-rolled-up, make-things-happen work. We’re looking for a Sales Activator who thrives in fast lanes, loves the buzz of the trade, and knows that visibility drives velocity. If you’re commercially sharp, socially fearless, and wired to execute, read on.

Key Responsibilities

  • Own and activate your territory with purpose.
  • Drive volume, distribution, and availability across on-premise and off-premise outlets.
  • Ensure the brand shows up strong, bold, and unmistakable.
  • Execute promotional plans, secure premium placements, implement POS, and make sure every outlet looks the way it should every time.
  • Build long-term partnerships with outlet owners, managers, and staff through regular visits, strong communication, and commercial credibility.
  • Achieve (and stretch beyond) volume targets, distribution goals, and KPIs. Track performance, analyse results, and course-correct quickly.
  • Provide accurate, timely market feedback. Capture data, report on trends, identify opportunities, and flag risks.
  • Work closely with internal teams to ensure flawless activation.

Requirements

  • Proven experience in sales, field sales, or trade activation (FMCG exposure is a strong advantage)
  • Strong commercial acumen and negotiation skills
  • High energy, resilience, and self-discipline
  • Excellent communication and relationship-building ability
  • Comfort working independently in a fast-moving environment
  • Valid drivers license and willingness to travel extensively
  • Confidence using sales systems, reporting tools, and digital platforms

Qualifications

  • Valid driver’s license

How to Apply

Click the green “Go Apply” button below to apply directly online with the employer.

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About FMCG Wholesale Jobs in Western Cape

In the FMCG (Fast-Moving Consumer Goods) wholesale industry in Western Cape, South Africa, job seekers can expect a dynamic and competitive job market. Typically, this field is characterized by rapid growth due to the increasing demand for consumer goods, particularly from the retail sector. However, common trends also suggest that the industry may experience fluctuations in employment opportunities, particularly during economic downturns.

Salaries for FMCG wholesale roles can vary widely depending on factors such as the level of experience, company size, and industry sector. Generally, salaries tend to be higher for more senior positions or those within larger companies. It’s common for entry-level positions to start in the range of R500 000 – R1 000 000 per annum, while experienced professionals can earn upwards of R2 million – R5 million or more. However, please note that these ranges are broad and may not accurately reflect current market conditions.

Common skills required for FMCG wholesale roles include excellent communication and negotiation skills, strong analytical capabilities, and the ability to work in a fast-paced environment with multiple stakeholders. Other essential skills often include supply chain management, inventory control, and technical knowledge of the FMCG industry. Additionally, having experience working in retail or distribution environments can be beneficial.

The FMCG wholesale industry is often employed within various sectors, including the manufacturing sector, food processing industry, and the pharmaceutical sector. These industries typically require a strong understanding of product supply chains, logistics, and inventory management. Other common employers include distributors who cater to the hospitality and restaurant industries, as well as those in the office supplies and paper products sector.

Career development opportunities for FMCG wholesale professionals are often limited within this specific role, but can be extensive when moving into related fields such as sales, marketing, or logistics. Typically, career progression may involve taking on more senior roles within a company or transitioning into specialized positions such as product management or category development. With experience and additional training, individuals in this field can also explore opportunities in other industries that value supply chain and inventory management expertise.

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This information provides general career guidance. Actual salaries and requirements vary by employer.



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