East London: Social Media and Digital Marketing Coordinator

Key Skills and Requirements: Matric Certificate Relevant qualification in marketing, communications, or digital media Proven experience in social media and digital marketing Automotive or multi-brand marketing experience (advantageous) Understanding of CRM systems and database marketing (advantageous) Valid Drivers License Strong understanding of social media platforms and advertising tools Experience with paid digital advertising and audience targeting Ability to create engaging, brand-aligned content Analytical mindset with attention to detail Strong organisational and time management Duties and Responsibilities: The successful candidate would be required, but not limited to : Manage and maintain all social media platforms, including: Facebook; LinkedIn, Instagram; TikTok; Website content updates (where applicable) Create and schedule engaging posts, stories, reels, and short-form video content. Develop monthly content calendars aligned to sales targets, promotions, and brand initiatives. Please note appointments will be made in accordance with the employment equity plan. Monitor engagement, respond to messages/comments where appropriate, and escalate leads to the relevant departments. Plan, create, and manage paid advertising campaigns across social media platforms. Boost content to the correct target audiences using demographic, geographic, and behavioural data. Utilise internal database information and CRM insights to support targeted campaigns. Track, analyse, and report on campaign performance, reach, leads, and conversions.