Senior Marketing Manager – Remote
Posted on 2025-03-07
| Employer | Recruit-It |
|---|---|
| Salary | 1000 |
| Category | Sales Marketing |
| Location | Gauteng / Gauteng |
Job Summary
– Participate in the development of the company branding and company identification initiatives.
– Develop and implement marketing plans, programs, new service introductions and other marketing projects.
– Create and manage effective marketing budgets.
– Develop requirements for new corporate websites including strong content creation. Boost brand awareness and increase quality traffic to website.
– Familiar with digital marketing trends and channels including effective SEO (search engine optimization) and other web analytics tools including Google paid search, pay-per-click and video options. Ultimately create proper tools to generate sales prospects for the company.
– Have the ability to evaluate and report on competitive analysis of other BPO providers and SaaS companies in the industry.
– Establish relationships with potential technology partners in hope to identify new business.
– Oversee communication channels such as newsletters and other electronic social tools to maintain contact with both existing customers, as well as new prospects.
– Oversee the collaboration with sales team to develop marketing collateral.
– Oversee collaboration with sales team on brand initiatives and proposal preparation.
– Oversee corporate content for client proposals.
– Familiar with innovative advertising, public relations, social media, and industry events for networking purposes with the intention to generate leads for sales team.
– Ability to work with Microsoft and Google products including Office, Google Meet, Zoom, Slack and other communications tools.
– Oversee email marketing campaigns to build brand awareness and generate leads for sales team.
– Oversee the Scheduling, launch, monitoring and measurement of multi-channel campaigns focused on targeted prospects.
– Oversee and maintain knowledge of HubSpot and any other CRM platforms needed.
– Oversee agency providers, consultants, freelancers, and other suppliers.
– Familiar with LinkedIn marketing tools and other lead sources to identify new prospects for the company. Develop marketing calendar for weekly and monthly LinkedIn posts to create brand awareness.
– Generate positive publicity for the company by nurturing relationships with consultants, journalists, and bloggers.
– Demonstrate excellent communications (written and oral) and interpersonal skills.
– Oversee the marketing team to achieve department goals and initiatives
– Perform other duties and responsibilities as needed
Qualifications and Qualities:
– Minimum of 10-15 years marketing experience
– Minimum Bachelors’ degree in marketing, communications, or related field.
– Minimum of 5 years managing a marketing team
– Familiar with the creative side of marketing and design elements. Maintain strong copywriting skills.
– Must have “soft skills” such as good attention to detail and maintain leadership abilities.
– Ability to work well with internal and external teams which include company colleagues, clients and vendors.
– Maintain excellent time management skills and ability to prioritize various projects and flexibility to multitask.
– Experience with a Business Process outsourcing company and B2B SaaS company, a plus.
– Familiarity with the trending Customer Experience (CX) industry would be a strength.
– Knowledge of content management systems would be helpful.
– Have a proactive approach to problem-solving.
Senior Marketing Manager – Remote position available in Gauteng, Gauteng. This job position was posted by Recruit-It. The job has been posted as a char8000 ad on 2025-03-07 at 01:03:55 in the Sales Marketing category
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