Hermanus: Wine Sales Ambassadors posted by Exceed Human Resource Consultants

This role serves as the face and educator of the brand, focusing on delivering exceptional product training, supporting trade activation, and fostering relationships with premium on-premise and off-premise accounts across the Western Cape and Garden Route Regions KEY RESPONSIBILITIES • Conduct product training sessions for customers, distributor teams, and trade partners and serve as a knowledgeable resource and point of contact for trade partners seeking product information and support. • Plan and execute trade tastings, promotional events, and brand activations to communicate the story, winemaking philosophy, and product range. • Ensure consistent brand messaging and storytelling across all customer touchpoints. • Support in-store and restaurant activations to drive brand visibility and engagement. • Build and maintain positive relationships with premium restaurants, boutique wine shops, and select retail accounts conducting regular account visits to support brand presence and customer engagement. • Assist customers in placing orders, act as liaison between customers and the farm to facilitate order fulfillment, coordinating with internal teams to ensure timely delivery and customer satisfaction. • Gather market insights and customer feedback, and monitor brand presence and competitor activity to share with the Director of Commerce and Brand. • Support distributor representatives with product knowledge, training materials, and brand messaging ensuring distributors have up-to-date brand resources • Accompany distributor teams on customer visits to provide product expertise and training. • Ensure premium brand presentation and visibility at point of sale. • Maintain accurate records of training sessions, tastings, events, and customer interactions. • Actively contribute to the ongoing evolution and success, recognising that transformation, innovation, and long-term sustainability are shared responsibilities across the organisation. QUALIFICATIONS & EXPERIENCE • 2-3 years’ experience in wine education, brand representation, hospitality, or wine sales. • Proven track record in B2B sales, account management, and new business development. • Strong existing relationships within the Western Cape restaurant and retail wine trade preferred. • Valid driver’s license and willingness to travel extensively within the territory. The role offers a basic salary, complemented by a very lucrative commission structure.