Johannesburg: Business Development Associate posted by WatersEdge Solutions

Are you a motivated, commercially-minded graduate with a flair for communication and a drive to break into global B2B sales? Our clienta high-growth international SaaS provideris looking for a Business Development Associate to join their dynamic sales team and help expand their footprint in South Africa and abroad.

About the Role
This is an exciting entry-level opportunity for someone who thrives in high-performance environments and wants to build a long-term sales career in the tech space. Reporting to the Business Development Manager, youll be responsible for identifying and qualifying new leads, engaging with C-suite executives, and setting up product demonstrations for a market-leading SaaS platform. The role offers clear growth potential into a Business Development Manager position based on performance.

Key Responsibilities

• Lead Generation: Research and identify new business opportunities across local and international markets.

• Outreach Campaigns: Use cold calling, emailing, and social media to engage potential clients and generate interest in the product.

• Appointment Setting: Book qualified meetings with senior stakeholders and assist in preparing for product demonstrations.

• Sales Enablement: Support Business Development Managers with lead tracking, CRM updates, and ongoing engagement.

• Brand Representation: Share relevant content and act as a visible ambassador on platforms like LinkedIn.

• Process Improvement: Provide feedback to help refine outreach strategies and increase conversion rates.

Skills & Experience

Must-Have:

• University degree with 02 years of work experience

• Excellent verbal and written communication skills

• A confident, outgoing personality with a professional approach

• Strong research and organisational skills

• Determination to meet and exceed targets

• Customer-centric mindset and ability to engage decision-makers

• Quick learner who can grasp complex financial and tech concepts

Preferred:

• Exposure to financial services, stock markets, or accounting standards

• Experience in sales, marketing, or lead generation

• Proficiency in Excel and CRM systems

• Competitive spirit and team collaboration mindset

Compensation & Benefits

• Competitive starting salary with clear promotion criteria

• High-performance commission structure

• Ongoing mentorship, training, and conference opportunities

• Hybrid working model with flexible arrangements

• Career development within a high-growth, international tech company

• Culture of innovation, inclusion, and professional development

Company Culture & Values

• Better Than Yesterday Constant growth through learning and improvement
• One Playground Collaboration across geographies and disciplines
• Impact Over Input Results-driven approach to performance
• Obsession for Excellence High standards, high reward

If you’re ready to launch your sales career and work with some of the brightest minds in global SaaS, we want to hear from you. This is your chance to join a team where your contributions matterand your growth is inevitable.

Interested? Submit your CV and a short cover note outlining your interest in the role. One of our consultants will be in touch to discuss next steps.

If you have not been contacted within 10 days, please consider your application unsuccessful.