Job Description
Job Description
Collaborate with Cross & Upsell, Retention, and Channel teams to allocate merchants and avoid overlap.
Ensure targeting aligns with account ownership structures and portfolio segmentation.
Campaign Strategy & Planning
Collaborating with Customer Success, Product, and Data teams to define campaign objectives.
Selecting target merchant segments based on product gaps, lifecycle stage, or risk indicators.
Performance Tracking
Monitoring campaign engagement, conversions, and merchant.
Identifying gaps in offer fit, messaging, or targeting and adjust as needed.
Tracking leading and lagging indicators to evaluate commercial impact and customer outcomes.
Campaign Execution
Coordinating multi-channel campaigns (phone, email, SMS, digital) with internal teams.
Briefing Cross & Upsell Consultants and Customer Success teams on campaign objectives and messaging.
Offer Suitability & Fit Assessment
Post-campaign, assess whether the offer met merchant needs and drove intended outcomes.
Collecting qualitative and quantitative feedback from merchants and internal teams.
Recommending refinements to product bundling, pricing, or future campaign targeting.
Qualification & skills
Diploma/Degree qualification
Minimum of 3 years working experience
Must come from Financial services background
Must be Campaign Design & Planning competent
Must have Project Management experience
Suitable candidates will be contacted. If you do not get a response within 14 days, please consider your application unsuccessful.
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