Johannesburg: Consumer Brand Manager (Digital & Consumer-Focused) posted by Pro Tem

January 14, 2026 Jobs in Central Johannesburg

Pro Tem

Gauteng

Other Medical

Job Description

Main Purpose of Job

The Consumer Brand Manager is responsible for building consumer-facing brand equity through innovative, compliant marketing campaigns with a strong focus on digital, insights, and consumer engagement.
This role ensures Austells brands connect with end-users across the entire customer journey while driving brand awareness, loyalty, and market share.

Key Performance Areas

Consumer Marketing Strategy
- Develop consumer campaigns across digital, social, and traditional media.
- Translate brand strategy into compelling consumer messages.
- Lead influencer marketing, PR, and pharmacy activations.
Digital Marketing & Insights
- Own digital platforms: content calendars, social media, websites.
- Understanding performance marketing campaigns (SEO, SEM, paid social, programmatic).
- Use analytics, consumer research, and feedback to optimise campaigns.
Consumer Engagement
- Map the consumer journey and identify loyalty-building interventions.
- Execute in-store activations, promotions, and partnerships with retail.
- Develop consumer education materials (leaflets, videos, online content).
Cross-Functional Collaboration
- Partner with the Rx Brand Manager to align HCP and consumer messaging.
- Work with agencies, research firms, and creative vendors for execution.
Compliance
Ensure all consumer marketing complies with SAHPRA and ASA codes.

Minimum Requirements

Education: Degree in Marketing, Communications, or Business.
Experience: 35 years in consumer brand management, FMCG/OTC experience advantageous. Proof of brand launch and growth success in the digital space advantageous.
Additional : a portfolio or case studies required ( proof of results in execution )
Skills: Digital marketing, consumer insights, social media management, agency management, campaign execution.
Behaviours: Creative, data-driven, adaptable, consumer-centric, collaborative

About Other Medical Jobs in Gauteng

In Gauteng, the general job market trend for Other Medical positions is typically driven by an increasing demand for healthcare services, particularly in urban areas. This growth is often attributed to a growing population and an aging demographic, leading to a surge in medical tourism and specialized care needs.

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When it comes to salaries for Other Medical professionals in Gauteng, it’s essential to note that compensation can vary widely depending on factors such as experience, company size, and industry sector. Generally, salaries tend to be higher in larger organizations or those in high-demand sectors, but even within smaller companies, salaries can still be competitive. Typically, salaries range from R400 000 to R700 000 per annum, with more senior roles or those in specialized fields potentially falling outside of this range.

Common skills required for Other Medical positions in Gauteng often include a strong foundation in medical sciences, excellent communication and interpersonal skills, the ability to work effectively in a team environment, and proficiency in relevant software applications. Many professionals in this field also possess advanced degrees or certifications, which can enhance job prospects and career advancement opportunities. Additionally, the ability to remain calm under pressure, think critically, and make sound judgments is essential for success in this role.

In terms of industry sectors, Other Medical professionals are often employed in financial services, technology industries, manufacturing sectors, and healthcare organizations. These sectors frequently require specialized care or expertise, making them attractive employers for medical professionals. While specific companies may not always be publicly disclosed as major recruiters, larger multinational corporations like Google and Microsoft often have a presence in these industries.

Career development opportunities for Other Medical professionals in Gauteng are generally excellent, with many individuals progressing to senior roles within their current organization or transitioning into leadership positions within healthcare organizations. With experience, advanced degrees, or certifications, professionals can explore specialized fields like medical research, policy development, or medical education, which offer greater autonomy and professional fulfillment.

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This information provides general career guidance. Actual salaries and requirements vary by employer.

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