Job Description
About the Role
Hire Resolve, a leading digital marketing agency and technology platform, is seeking an experienced Senior Paid Media Executive to join our team. As a key member of our paid media team, you will be responsible for managing paid media accounts across multiple platforms and verticals, ensuring optimal campaign performance and driving business growth for our e-commerce clients.
Key Responsibilities
- Execute daily performance checks and audits to optimize key metrics (CTR, ROAS, CPL, and Conversion Rate).
- Analyze traffic quality and provide data-driven justifications for specific measurement tools and KPIs.
- Develop and maintain cross-channel strategy roadmaps, including new platform rollouts and technical integrations.
- Act as the primary point of contact for assigned clients, managing regular reporting calls and daily communications.
- Identify performance trends and communicate actionable next steps to stakeholders.
- Escalate client concerns to senior leadership while maintaining strong professional relationships.
- Identify process pitfalls and collaborate with the tech team to develop automated solutions within the Addesu platform.
- Manage the technical backlog by raising bug tickets and prioritizing new feature requests based on client feedback.
- Assist in the evolution of proprietary marketing technology.
- Manage personal and team workloads using task-tracking software (Notion), delegating tasks based on resource priority.
- Represent the agency at industry events and participate in discussions with prospective partners.
- Deliver against established team targets and report progress to the senior management team.
Requirements
- Experience: 12 years of hands-on experience managing campaigns within Google Ads and Meta Ads (Microsoft Ads or alternative social platforms are advantageous).
- Technical Skills: Advanced proficiency in spreadsheets (Pivot Tables, VLOOKUP) and data analysis tools.
- Communication: Fluent in English with the confidence to lead client meetings and deliver technical presentations.
- Mindset: A curious, problem-solving approach with a keen interest in the future of marketing technology.
- Flexibility: Ability to work effectively in a hybrid environment and manage tasks independently.
Qualifications
- Formal education/certifications not specified.
Salary & Benefits
Competitive salary based on experience (salary can potentially be more based on experience/skills).
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Advertising/Media Sales Jobs in Western Cape
In the Western Cape, South Africa’s advertising and media sales industry is typically dynamic and competitive, with a demand for skilled professionals driving job growth. The sector often employs individuals with expertise in marketing, communications, and business development to promote products and services to clients. As a result, career opportunities exist across various industries.
Generally, salaries for advertising and media sales roles in the Western Cape can range from R400 000 to over R800 000 per annum, depending on factors such as level of experience, company size, and industry sector. It’s essential to note that actual salaries may vary significantly due to these variables. Typically, entry-level positions tend to offer lower salaries, while senior roles or those in larger companies can command higher compensation.
Common skills required for advertising and media sales professionals include excellent communication and negotiation skills, a solid understanding of marketing principles, and the ability to build relationships with clients and colleagues alike. Other essential skills often include creativity, strategic thinking, analytical skills, and proficiency in CRM systems. Attention to detail, organisational abilities, and the capacity to work under pressure are also valuable assets.
Industry sectors commonly employing advertising and media sales professionals in the Western Cape include financial services sector, technology industry, manufacturing sector, and retail sector. These roles may involve working with various stakeholders, developing marketing campaigns, or providing account management support to clients.
Career development opportunities abound for those entering or already engaged in the advertising and media sales field. Typically, professionals can progress from entry-level positions to senior roles, such as account manager or business development manager, after gaining relevant experience and acquiring new skills. Specialisation in a particular industry sector or niche area can also lead to increased career advancement potential. With ongoing training and professional development, individuals in this field can expand their expertise and advance their careers accordingly.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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