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Johannesburg: Digital eCommerce Specialist JHB posted by Datafin

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Job Description

Digital & eCommerce Specialist – JHBIT – Manager
Johannesburg – Gauteng – South Africa

ENVIRONMENT:
A dynamic skin care company is seeking a strategic and hands-on Digital and eCommerce Manager to lead and execute digital marketing initiatives that drive brand awareness, engagement, and online sales. Reporting to the Marketing Manager and General Manager, this role is responsible for managing digital campaigns, optimizing eCommerce performance, and collaborating with internal teams and external agencies to ensure alignment with business goals.
DUTIES:
  • Develop and implement integrated digital marketing strategies in collaboration with leadership.
  • Manage digital agencies, ensuring adherence to brand, timelines, KPIs, and budget.
  • Oversee paid media, SEO, content marketing and customer relationship management.
  • Lead bottom-of-funnel performance marketing to drive engagement and conversions.
  • Maintain a digital campaign calendar aligned with commercial and promotional cycles.
  • Execute multi-channel campaigns across email, social, search, display, and the website.
  • Conduct A/B testing and leverage analytics to improve campaign effectiveness.
  • Optimize the eCommerce website, focusing on UX/UI, conversion, and customer journey.
  • Support influencer/content strategy for paid media campaigns.
  • Implement loyalty and retention programs to increase customer lifetime value.
  • Track and report on digital KPIs, ROI, and competitor activity.
  • Ensure budget compliance and agency billing oversight.
  • Coordinate pricing and website updates and manage eCommerce sampling programs.
  • Collaborate cross-functionally with Sales, Marketing, and Education teams.
REQUIREMENTS:
  • Bachelor’s degree or Diploma in Marketing, Digital Marketing, Communications
  • 3-5 years relevant experience
  • Experience in the beauty industry advantageous.
  • Category management experience advantageous.
  • Has managed eCommerce platforms, social media channels & CRM platforms.
  • Strong grasp of digital marketing channels e.g. SEO, PPC, social media, email, and display advertising.
  • Proficient in marketing automation and CRM tools e.g. Klaviyo and Mailchimp.
  • Experienced with web analytics and eCommerce platforms.
  • Familiar with CMS tools and ERP systems.
  • Skilled in MS Office and project management.
  • Commercially astute with strong communication, negotiation, and stakeholder engagement abilities.
  • Creative eye with the ability to maintain premium brand aesthetics.
  • Understanding of the South African skincare and online market.
  • Experience in influencer and affiliate marketing.
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About Other IT/Computer Jobs in Gauteng

The IT and computer industry is one of the most dynamic and growing sectors in Gauteng, with a thriving job market that offers a wide range of opportunities for career advancement.

In terms of salary ranges, IT professionals in Gauteng can expect to earn anywhere from R800 000 per annum for junior positions to over R2 million for senior executives. The average salary for software engineers is around R1.5 million, while data analysts can earn between R900 000 and R1.2 million. With experience and skills, IT professionals in Gauteng can expect significant salary increases, with some roles offering bonuses and benefits that can increase their overall remuneration.

To succeed in the IT industry in Gauteng, candidates need to possess a range of key skills, including programming languages such as Java, Python, and C++, as well as experience with databases, cloud computing, and cybersecurity. Strong problem-solving skills, attention to detail, and excellent communication skills are also essential for success in this field. Additionally, knowledge of ITIL (Information Technology Infrastructure Library) and Agile methodologies can be highly valued by employers.

Several major companies and industries in Gauteng are currently hiring IT professionals, including technology firms such as Microsoft, IBM, and Oracle, as well as banks and financial institutions like Standard Bank and Nedbank. The finance industry is also a significant employer of IT staff, with roles ranging from software development to data analytics and cybersecurity.

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Career growth opportunities are abundant in the IT industry in Gauteng, with many companies investing heavily in employee training and development programs. With experience and skills, IT professionals can move into senior leadership positions or start their own businesses, while also pursuing further education and certifications. The Johannesburg Stock Exchange (JSE) is also a significant employer of IT staff, with roles ranging from software development to data analytics and cybersecurity.

Overall, the IT industry in Gauteng offers a wide range of exciting career opportunities for job seekers with the right skills and experience. With salaries that are competitive with those offered by major companies globally, there has never been a better time to pursue a career in this dynamic and rapidly evolving field.


This information provides general career guidance. Actual salaries and requirements vary by employer.



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