Johannesburg: External Sales Representative: Electrical Engineering Instrumentation And Control

March 21, 2026 Jobs in Central Johannesburg

Job Description

About the Role

We are seeking an experienced External Sales Representative to join our team in Johannesburg, responsible for driving business growth and expanding our presence in the electrical engineering instrumentation and control sector. As a key member of our sales team, you will be expected to proactively identify new business opportunities, build strong relationships with customers, and deliver exceptional results.

Key Responsibilities

Actively prospecting and cold calling to identify and develop new business opportunities across the instrumentation and control sector.
Meeting with existing and prospective customers to present the company’s full EC&I product and solutions offering.
Converting leads and prospects into clients through strong relationship-building and consultative selling.
Cross-selling and upselling across the product range to maximise revenue from each account.
Identifying new market opportunities and staying ahead of industry trends and competitor activity.
Representing the company at trade expos, industry events, and client-facing engagements.
Maintaining a strong market presence and building lasting relationships with key decision-makers.
Reporting on pipeline activity, sales performance, and market feedback.

Requirements

Demonstrated experience in external sales within the electrical engineering, instrumentation, or control industry.
Solid technical knowledge of low and medium voltage switchgear.
Experience selling Zest drives and motors, with established market knowledge and existing relationships in this space strongly preferred.
Confident and professional verbal communicator with strong email etiquette and written communication skills.
Proven track record of high customer conversion rates and opportunity spotting.
Technologically literate, including proficiency in Microsoft Office and familiarity with ERP systems.

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Qualifications

Formal education/certifications not specified.

How to Apply

Click the green “Go Apply” button below to apply directly online with the employer.

About Sales Jobs in Gauteng

The sales industry in Gauteng, South Africa is a dynamic and competitive field, with various sectors driving demand for skilled professionals. Generally, the job market trend in this region indicates a steady growth in sales-related positions, driven by the increasing importance of businesses in South Africa’s economy.

Typically, sales roles in Gauteng offer a broad salary range, which can vary widely depending on factors such as level of experience, company size, and industry sector. For example, entry-level sales positions may start at around R200 000 to R400 000 per annum, while senior sales professionals or those working in large corporations can earn upwards of R800 000 to R1 500 000 per year. However, it’s essential to note that these figures are general estimates and actual salaries can differ significantly depending on individual circumstances.

Common skills required for a successful sales career in Gauteng include excellent communication and interpersonal skills, the ability to build strong relationships with customers and colleagues, negotiation and closing techniques, product knowledge and industry insights, and proficiency in CRM software and other sales tools. Additionally, many sales professionals in this region possess a degree or diploma in business, marketing, or related fields.

Sales roles can be found across various industry sectors, including financial services sector, technology industry, manufacturing sector, and more. These industries often require sales professionals to have a deep understanding of their respective markets and customers, as well as the ability to adapt to changing market conditions.

For those looking to pursue a career in sales, there are typically several opportunities for professional development and growth. Many companies offer training programs, mentorship schemes, and performance-based bonuses, which can help sales professionals advance their careers and increase their earning potential. Additionally, certifications such as the Certified Sales Professional (CSP) or the Advanced Sales Certification (ASC) can demonstrate a commitment to excellence and enhance job prospects.

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This information provides general career guidance. Actual salaries and requirements vary by employer.

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