About the Role

A leading healthcare company in Johannesburg is seeking an experienced marketing professional to join their team as Head of Marketing. The successful candidate will be responsible for planning, organizing, and executing all marketing work at Head Office, contributing to increased revenue and profitability of the business.

Key Responsibilities

• Establish and embed effective marketing tactical plans, policies, processes, and governance structures.
• Set goals and standards for CHGs marketing at Head Office and hospitals to support overall marketing plans.
• Adapt ways of working to accommodate requirements of different hospital marketing departments.
• Develop and embed marketing policies, standards, and processes across the Group.
• Lead and manage PR campaigns to increase brand awareness, build trust, and capitalize on customer sentiment.
• Drive continuous improvement and manage marketing operations risks.
• Ensure marketing service providers comply with CHG quality standards.
• Develop the annual marketing operational plan derived from the approved marketing strategy.
• Contribute to enhancing CHGs value proposition for stakeholders (doctors, customers, patients).
• Drive bi-annual market research and post-campaign analysis to identify opportunities and trends.
• Develop annual initiatives and activations aligned with Group marketing strategy.
• Monitor implementation of hospital-based marketing campaigns.
• Marketing Project Management Scope and manage relevant Group marketing projects and initiatives.
• Collect, analyze, and summarize data and trends relating to marketing and PR projects.
• Interpret research data and take appropriate focused action.
• Provide technical guidance on all marketing-related matters.
• Ensure marketing programmes and projects are technically correct in scope, content, and sustainability.
• Provide guidance, awareness, and training to marketing teams across the Group.
• Stakeholder Management Build working relationships across teams and functional lines to enhance delivery, collaboration, and innovation.
• Manage stakeholder relationships to optimize the business value chain.
• Promote alignment by understanding and communicating departmental and customer needs.
• Balance interests of a variety of stakeholders and adjust priorities to meet changing demands.
• Manage service delivery quality to ensure successful business outcomes.

Requirements

• Degree in Marketing / Sales
• Ability to develop marketing tactical strategies
• Understanding of marketing in the South African healthcare sector
• Marketing policy development
• Project management
• Data analysis and interpretation
• Stakeholder management

Salary & Benefits

Salary: Competitive based on experience.

About the Role

Hire Resolve is seeking an experienced and strategic marketing leader to join their team in Johannesburg, GP. As Head of Marketing, you will be responsible for planning, organizing, and executing all marketing work at Head Office, with a focus on driving revenue growth and profitability. You will lead the development of marketing tactical strategies, policies, processes, and governance structures, while also contributing to enhancing the company’s value proposition for stakeholders.

Key Responsibilities

• Marketing Strategy and Governance Design
• Establish and embed effective marketing tactical plans, policies, processes, and governance structures
• Set goals and standards for CHG’s marketing at Head Office and hospitals to support overall marketing plans
• Adapt ways of working to accommodate requirements of different hospital marketing departments
• Develop and embed marketing policies, standards, and processes across the Group
• Lead and manage PR campaigns to increase brand awareness, build trust, and capitalize on customer sentiment
• Drive continuous improvement and manage marketing operations risks
• Ensure marketing service providers comply with CHG quality standards
• Develop the annual marketing operational plan derived from the approved marketing strategy
• Contribute to enhancing CHGs value proposition for stakeholders (doctors, customers, patients)
• Drive bi-annual market research and post-campaign analysis to identify opportunities and trends
• Develop annual initiatives and activations aligned with Group marketing strategy
• Monitor implementation of hospital-based marketing campaigns
• Marketing Project Management Scope and manage relevant Group marketing projects and initiatives
• Collect, analyze, and summarize data and trends relating to marketing and PR projects
• Interpret research data and take appropriate focused action

Requirements

• Degree in Marketing / Sales
• Ability to develop marketing tactical strategies
• Understanding of marketing in the South African healthcare sector
• Marketing policy development
• Project management
• Data analysis and interpretation
• Stakeholder management

Qualifications

• Formal education/certifications (Bachelor’s, LLB, Matric, etc.)

Salary & Benefits

• Competitive salary based on experience