Key Performance Areas

Sales Operations

• Actively source new sales opportunities and close deals to meet or exceed targets.
• Generate leads, qualify prospects, and manage the sales process from start to finish.
• Analyze market trends and competitor activities to strategically position offerings.
• Forecast sales, develop sales strategies, and assess their performance.
• Maintain and expand a solid customer base in the assigned area.
• Conduct regular reporting (daily, weekly, monthly) on sales activities and progress.
• Attend sales events, meetings, and training to stay current with market and product knowledge.
• Canvass new business, open viable customer accounts, and track monthly sales.
• Extract and analyze data from SAP to compare actual vs. target units sold.
• Provide regular feedback to the Regional Manager on sales activities and client engagements.
• Suggest new marketing strategies and help align customer promotions with company objectives.
• Coordinate with logistics and warehouse teams to support route planning and stock availability.
• Organize trade events and client engagement activities to enhance customer relations.
• Monitor promotional activities and market share growth with the support of the Regional Manager.
• Assist with the credit application process and support the debtors’ team in collecting outstanding payments.
• Help manage high-risk customers and ensure outstanding debt is kept within agreed limits.
• Ensure company vehicles and equipment are used and maintained in accordance with company policies.
• Attend monthly business meetings to report on sales and customer development initiatives.

Stock Control

• Work closely with the warehouse to ensure stock availability and resolve related queries.
• Support consignment stock processes when required.
• Monitor customer buying patterns to forecast monthly stock needs.
• Oversee stock rotation and replenishment.
• Assist customers in managing their stock levels and product mix effectively.

Compliance

• Operate within established procedures to ensure operational integrity.
• Identify and report risks or issues within the assigned territory.
• Promote compliance with applicable regulations to prevent wasteful or irregular expenditure.

Customer Service

• Build and maintain strong working relationships with clients and internal teams.
• Proactively address and resolve customer problems with professionalism and integrity.
• Ensure all customer queries are resolved promptly in coordination with internal teams.
• Provide product training and regular updates to customers regarding pricing and features.
• Support the customer liaison team by updating customer data when necessary.
• Provide clients with promotional materials, stands, and training on company procedures.
• Maintain an up-to-date customer database, adding new clients and updating existing information.

Cost Control

• Ensure responsible use of financial and operational resources.
• Monitor pricing structures and ensure accuracy and alignment with company policies.
• Track gross profit daily and take corrective action when needed.
• Optimize the use of company resources (vehicles, mobile devices, etc.) to reduce unnecessary costs.
• Identify and report any deviations from budgetary limits to the manager.

Job Specifications

Qualifications

Minimum:

• Certificate (NQF 5) or Diploma (NQF 6) in Sales or a related field

Experience

Minimum:

• Up to 3 years’ experience as a Sales Representative or in a similar role within a manufacturing environment

Technical Competencies

• Basic computer literacy (MS Office, SAP, ERP systems, or similar software)
• Understanding of sales principles and processes