Job Description
About the Role
Communicate Finance is seeking a skilled Paid Media Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing comprehensive online marketing strategies, managing paid advertising campaigns, and analyzing campaign performance to drive business growth.
Key Responsibilities
- Develop, implement, and manage comprehensive online marketing strategies
- Oversee and optimize websites and online stores for maximum performance and conversion
- Manage paid advertising campaigns across platforms such as Google Ads, Facebook, Instagram, and others
- Create engaging content and promotional materials to attract and retain customers
- Monitor and analyze campaign performance, providing reports and insights for continuous improvement
Requirements
- Proven experience in online marketing, e-commerce, or digital advertising
- Strong understanding of SEO, SEM, social media marketing, and email marketing
- Experience managing websites and online stores (Shopify, WooCommerce, etc.)
- Excellent analytical skills with the ability to interpret data and make data-driven decisions
Qualifications
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How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Online and Digital Media Jobs in Gauteng
In Gauteng, the online and digital media industry continues to experience significant growth, driven by increasing demand for digital solutions and online presence across various sectors. This has led to a thriving job market with numerous opportunities for skilled professionals. As a result, career seekers in this field can expect to find a diverse range of roles available, from creative and technical positions to management and leadership roles.
Salary expectations for online and digital media roles in Gauteng are typically broad, with varying levels of compensation depending on factors such as experience, company size, and industry sector. Generally, salaries range from R600 000 to R1,5 million per annum, although these figures can vary significantly. For example, senior roles or those in large corporations may command higher salaries, while entry-level positions or startups may offer more modest compensation.
Common skills for online and digital media professionals include proficiency in design tools such as Adobe Creative Suite, programming languages like HTML, CSS, and JavaScript, and experience with content management systems and social media platforms. Additionally, strong analytical and problem-solving skills are often required, as well as the ability to work collaboratively in a fast-paced environment.
Many industries commonly employ online and digital media professionals, including financial services sector companies, technology industry players, manufacturing sector firms, and e-commerce businesses. These roles can provide valuable opportunities for career advancement and professional growth.
Career development in online and digital media is often driven by ongoing education and training. Many professionals in this field pursue additional qualifications or certifications to stay up-to-date with the latest technologies and trends. With experience, they may move into leadership or management roles, overseeing teams of designers, developers, and project managers. Others may choose to specialize in specific areas, such as UX design, digital marketing, or social media strategy.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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