Job Description
About the Role
Career Pathfinders is seeking a result-driven Digital Marketing Manager to lead and execute our digital marketing strategy for an award-winning 5* Hotel in Polokwane. The successful candidate will be responsible for increasing brand awareness, driving customer acquisition, and improving online engagement across all digital channels.
Key Responsibilities
- Develop, implement, and manage comprehensive digital marketing strategies
- Oversee campaigns across SEO, SEM, social media, email marketing, and paid advertising
- Analyse performance metrics and optimize campaigns to maximize ROI
- Manage and grow the company’s online presence and brand visibility
- Lead content strategy in collaboration with internal teams and external partners
- Manage digital marketing budgets and ensure cost-effective spending
- Stay up to date with industry trends, tools, and best practices
Requirements
- Bachelor’s degree in Marketing, Business, or a related field
- Proven experience as a Digital Marketing Manager or similar role
- Strong knowledge of SEO, PPC, Google Analytics, and social media platforms
- Experience with marketing automation and CRM tools
- Excellent analytical, communication, and project management skills
Qualifications
- Formal education/certifications not specified in original job description. Skipping this entire section.
Salary & Benefits
Salary market-related experience-based.
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
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