Job Description
About the Role
We are seeking an experienced Sales Manager to join our team at a luxury five-star hotel in Cape Town. The successful candidate will be responsible for driving revenue growth, developing and implementing marketing strategies, and leading a high-performing sales team.
Key Responsibilities
- Plan and forecast hotel revenue for rooms, F&B outlets, and from various segments
- Create a work environment that is high in employee morale and provides constant learning & development
- Develop systems and procedures to achieve higher cost efficiency and guest satisfaction
- Recruitment and Performance Appraisal/ Management of the staff in the department
- Develop & Implement the annual plan using the TBEM framework, linking the departments objectives to the units overall strategy
- Assist in developing the overall strategic direction for the relaunch and subsequent growth of the Hotel
- Prepare appropriate forecasting tools and strategies to visualize market scenario and develop long range plans
- Build an accurate and effective database of current and potential guests/accounts
- Maintain accurate and up to date information on competitions performance, sales & marketing strategy etc
- Propose room/F&B pricing strategy in consideration with hotels market positioning, target customer and desired mix
- Develop a comprehensive market mix guideline and ensure sales as per those targets
- Identify key customer needs through formal research, survey, sales calls & meetings
- Implement revenue management techniques and ensure improved RevPAR
- Co-ordinate with the Front Office & F & B Manager regarding daily sales, VIPs, regulars and other guest requirements
- Co-ordinate with the Credits Manager on credit limits and outstanding from various guests/corporate
- Build relationships, network & maintain regular contacts with corporate and individual customers, bookers, media, hoteliers and socialites
- Determine, design and prioritise the relevant sales and marketing supportive activities, to achieve revenue/profit targets for all revenue generating departments
- Control the hotels distribution channels to ensure timely relevant and exciting information reaches its intended audience
- Identify key communities, plan various initiatives and co-ordinate the support activities
- Ensure compliance with Health & Safety directives within the department
- Continuously endeavour to improve the departments efficient operation
Requirements
- Minimum 3 years sales experience in the travel / tourism / hotel industry
- Grade 12 Certificate
- Certificate or Diploma in Sales & Marketing or Hotel Management
- Valid Drivers Licence and vehicle for day to day travel/appointments
- 3 Years experience in a similar position
Qualifications
- None mentioned
Salary & Benefits
- Salary details not specified
Note:
Please note that this job posting is subject to change, and the employer reserves the right to modify or cancel it at any time.
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Other IT/Computer Jobs in Western Cape
The Western Cape, situated on the south coast of South Africa, is home to a thriving IT industry that offers a diverse range of career opportunities for professionals with expertise in various fields.
The job market in the Western Cape is highly competitive, with many major companies and startups operating in the region. The province’s strategic location, combined with its well-developed infrastructure, makes it an attractive hub for businesses looking to establish themselves in Africa. As a result, there is a high demand for skilled IT professionals who can support the growth of these companies.
The average salary ranges for IT professionals in the Western Cape are as follows: software engineers and developers can expect to earn between R800 000 to R1 200 000 per annum; data scientists and analysts can range from R600 000 to R900 000; cybersecurity specialists can earn anywhere from R500 000 to R800 000; and IT project managers can command salaries ranging from R400 000 to R700 000. These figures are based on industry standards and may vary depending on factors such as experience, qualifications, and company size.
To succeed in an IT career in the Western Cape, professionals need to possess a range of key skills, including programming languages (Java, Python, C++), data structures and algorithms, software development methodologies, cloud computing (AWS, Azure, Google Cloud), cybersecurity principles, and excellent communication skills. Additionally, knowledge of industry-specific tools and technologies, such as SAP or Oracle, can be highly valued.
Several major companies and industries are actively hiring IT professionals in the Western Cape. For example, tech giants like IBM and Dell have a strong presence in the region, while financial institutions such as Standard Bank and First National Bank also have significant IT departments. The automotive industry is another major sector that employs IT professionals, with companies like Toyota and Volkswagen having operations in the province.
Career growth opportunities are plentiful for IT professionals in the Western Cape, with many companies offering training and development programs to help employees upskill and reskill. With experience, professionals can move into senior roles such as technical lead or manager, or transition into related fields like business analysis or consulting. The region’s entrepreneurial spirit also makes it an ideal location for startups, providing opportunities for IT professionals to launch their own businesses or join innovative companies that are shaping the future of technology.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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