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Centurion: Marketing Manager – East And Southern Africa




Date 2024-03-19
Job Title Marketing Manager – East And Southern Africa
Employer
More Information
Salary Market related
Category Sales
Location Tshwane
/ Centurion

Job Summary

Minimum requirements for the role: Must have a degree in Agriculture/ Business/ Marketing or similar Minimum 7 years extensive experience in a strategic marketing role within agribusiness, food manufacturing, consumer goods, or related industries is essential Experience leading task-driven teams and facilitating strategy sessions with professionals at all levels internally and externally will be required Must have proven abilities in working in a complex geographic region with the ability to collaborate well with a wide variety of individuals, building diverse networks and working quickly to find common ground Must be able to utilise a combination of business intelligence data, intuition, and experience in developing impactful business growth initiatives Fluency in English, with French as an advantage The successful candidate will be responsible for: Developing and executing marketing strategy, including a commercialization roadmap to achieve growth, profitability, and timely product introduction, is currently underway. Identifying and characterizing market trends and segments to identify growth opportunities is being actively pursued. Determining marketing intelligence needs for in-depth market mapping and closely monitoring key market segments to drive business growth are ongoing tasks. Collaborating with Portfolio Managers/Commercial teams to adapt strategy to market needs and establishing aligned pricing and distribution strategies is in progress. Managing product portfolio, leading product positioning and pricing activities to create and capture value through differentiated offerings, is continuously being carried out. Assessing external factors influencing short- and long-term product demand and developing actionable marketing strategies to increase value and market share is currently ongoing. Monitoring customer needs in target segments, developing a clear Voice of Customer perspective for the business, is underway. Directing promotional campaigns and specific new product launches for the region, including participation in events and other promotional opportunities, is actively being done. Managing and executing overall brand strategy is currently in motion. Conducting robust segmentation and defining opportunities to win in the most attractive market segments and key product areas is currently being undertaken. Developing channel strategies utilizing effective and value-driven channels is currently ongoing. Ensuring commercial teams have messaging and tools to promote products across multiple stakeholder groups is currently being ensured. Please note that subsequent to the screening and shortlisting process, all further communication will be entered into, only with the shortlisted candidates

Marketing Manager – East And Southern Africa position available in Tshwane, Centurion. This job position was posted by . The job has been posted on 2024-03-19 in the Sales category

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