Job Description
- To manage sales of the company’s HVAC products and ensures consistent, profitable growth in sales revenue through positive planning, deployment and management of sales team
Key responsibilities for this position include, but are not limited to:
Sales Strategy
- Develop and Implement Strategic and Business plan for the sales market
- Strategize and plan the sales process management, forecasting, pricing, key account management, expenses, profitability, new product development, market research and brand strategy
- Analyse Store and Partners performance indicators against company goals and lead direct reports to develop plans to improve the business.
- Expand on current channel to market and identify new target contactors and consultants.
- Prepare sales strategy to achieve sales growth in both local and export sales to allocated countries bordering South Africa.
Monitoring Profit
- Monitor sales performance by sales group and action strategy to improve on current performance where necessary
- Heading the HVAC sales and ensure sales growth is achieved where possible
- Motivate and inspire the team to perform to their full potential
- Conduct regular meeting with the sales team to review sales performance and forecasts for each region
- Periodically review distributor performance and check on gaps in performance vs target
- Conduct regular meeting with distributors and sales team to discuss performance, training and sales strategy
- Update management on business process and operating plan and financial model and profitability
Market Share
- Conduct effective and accurate market research and apply this information to increase sales
- Conduct analysis of sales trends and develop strategy according to result
- Keep up to date with recent market and industry trends, competitors, and leading customer strategies
- Increasing sales through identification of possible new applications or new products
- Monitor and report on competitor activities
- Support sales team with marketing activities with product launches, promotions, advertising adventures and exhibitions.
Sales Forecasting
- Monitor that forecasting is in line with sales planning
- Continuously strive to minimize forecasting error rate and on forecasting methods used
- Continuously strive to ensure that LTI is at an acceptable level based on sales performance
- Monitor and ensure that Monthly and yearly sales forecasts are correctly compiled
Project Management
- Must maintain a healthy projects pipeline for the assigned market.
- Strong follow ups on the projects starting from Access to spec-in to tender to final decision making (including pricing).
- Ensure that the projects are listed and registered on B2B system.
- Must closely monitor the project progress and have clear discussion during weekly pipeline meetings.
Reporting
- Report and communicate on sales performance vs set target
- Highlight key variances and change sales plan and forecasts accordingly
- Progress report on forecast accuracy and inventory plans against set targets
Required Qualifications and Experience
Required Experience
- 5 – 10 years Retail sales and sales management experience
- Experience in developing marketing and sales strategies
- MS Office at an advanced level.
- Possession of a reliable vehicle and a valid driver’s license
Required Competencies
- Exceptional sales skills with capabilities to switch consumers from competitor purchases.
- Strong understanding of consumer buying behaviour in consumer electronics.
- Negotiation skills to get support from retail managers for sales promotions and best displays.
- Ability to share knowledge and gain support through motivation of sales team via strong leadership.
- Honesty, integrity and ethical conduct at all times
- Willingness and ability to travel nationally and internationally when required
- Persistence and creativeness
- Ability to function under pressure
- Communication (verbal & written) and interpersonal skills
- Excellent oral and written communication skills
Travel Requirements
- Local county wide travel quarterly
- Export country travel required monthly
- Ability to travel internationally
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