| Date | 2024-12-03 |
|---|---|
| Job Title | Digital Copywriter |
| Employer | More Information |
| Salary | |
| Category | Marketing Advertising Pr |
| Location |
Cape Town Region / Cape Town City Centre |
Job Summary
Role Description: As a Digital Copywriter, you will be responsible for creating engaging and impactful marketing copy, writing and editing content, conducting web content writing, and contributing to digital marketing initiatives. Your day-to-day tasks may include crafting persuasive advertisements, developing compelling brand narratives, and optimizing content for various marketing channels.
Responsibilities:
Develop high-quality, SEO-optimized content for e-commerce websites, including product descriptions, category pages, landing pages, and blog posts To drive traffic and conversions, create engaging and persuasive copy for digital marketing campaigns, including email newsletters, social media ads, and PPC campaigns Collaborate with cross-functional teams, including designers, marketers, and developers, to ensure brand consistency and alignment with marketing objectives Conduct thorough research on industry trends, consumer behaviour, and competitive landscape to inform content strategy and messaging Tailor content to target audience demographics, preferences, and pain points, utilizing data-driven insights to optimize performance Proofread and edit content to ensure accuracy, clarity, and adherence to brand voice and style guidelines Stay up-to-date with the latest trends and best practices in e-commerce marketing and copywriting, continuously refining skills and techniques Qualifications: Bachelor`s degree in Marketing, Communications, English, or related field Proven experience (3 years) as a marketing copywriter within a digital marketing agency, focusing on e-commerce marketing in all channels Exceptional writing skills with a keen eye for detail and a mastery of grammar, punctuation, and syntax Strong understanding of SEO principles and best practices for content optimization Proficiency in crafting persuasive copy that drives action and conversion across various digital channels Ability to work independently and collaboratively in a fast-paced environment, managing multiple projects simultaneously and meeting deadlines Creative thinker with a passion for storytelling and a knack for understanding consumer behaviour Experience with e-commerce platforms (e.g., Shopify, Salesforce) and familiarity with product listing optimization Why Join Us: Opportunity to work on exciting projects that impact users` lives meaningfully A collaborative and inclusive work environment that values creativity, diversity, and innovation Competitive salary and professional growth and development opportunities Thank you for applying with RareCruit Follow us on social media for the latest jobs, trends and market insight: Website:
Digital Copywriter position available in Cape Town Region, Cape Town City Centre. This job position was posted by . The job has been posted on 2024-12-03 in the Marketing Advertising Pr category
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