South Africa: GenAI Senior Art Director (Remote) posted by Datafin
Posted on 2025-07-06 00:00:00
| Employer | Datafin |
|---|---|
| Category | Development |
| Location | South Africa / South Africa |
Job Summary
Remote
- Work with the Customer Success team to meet with clients, taking and refining briefs that meet client needs while best demonstrating GenAl capabilities within a systematic GenAI delivery process
- Oversee GenAl Creator(s) to deliver brief(s) through all steps including insight, concept, copy, image & video generation and final creative assembly using different GenAl models and techniques
- Where necessary, directly intervene in developing, generating or manually retouching outputs to meet quality standards across briefs
- Work with the Customer Success team to present creative outputs to clients, taking feedback and managing expectations on what GenAl can and cannot do
- Work with the Customer Success team and GenAl Creator team to structure a GenAl delivery process that allows for steps, prompts, time taken etc. to be shared transparently with clients
- Work with the Training team to actively explore, implement and explain new GenAl techniques to help the wider user base achieve high quality creative outputs
- Work with the Product & Engineering teams to test new GenAl features and provide feedback to drive platform improvements
- You would be responsible for both you and the teams to be actively AI proficient and keeping up to date by:
- Completing ongoing, structured [IIG] AI training including Pencil.
- Continuously up-skilling using the approved AI tools including Pencil.
- Stay up to date with evolving AI trends through the newsletters, webinars, hackathons, AI communities etc
- Facilitate collaborative knowledge-sharing sessions to foster an open exchange of AI expertise and embrace the culture of Learning.
- 5 years experience in advertising creative development
- Experience with GenAI tools such as ChatGPT, Mid-journey, Adobe Firefly, Jasper etc.
- Experience with GenAI techniques such as model selection & prompting
- Any experience using GenAI to deliver real-world advertising creative
- Proficiency in Adobe Creative Cloud (Photoshop)
- Preference for candidates who have prior agency experience
- Access to a reliable computer with an internet connection exceeding 40 Mbps
- Good personal communication and management skills
- Strong written English skills, allowing you to communicate effectively with clients and team
- A collaborative and team-oriented attitude with optimism about the role of GenAI in creativity
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