Job Description
About the Role
The Graphic Designer plays a strategic role in the Marketing Department, combining creativity with data-driven insights. By integrating AI into design, campaigns, and research, this role delivers impactful visuals, optimises performance, and supports team development.
Key Responsibilities
- Develop and execute design strategies aligned with business and marketing objectives.
- Produce high-quality digital and print content while ensuring brand consistency across all company platforms.
- Leverage AI tools for ideation, image generation, adaptive design, and campaign optimisation.
- Monitor and refine campaign performance using analytics, A/B testing, and AI-driven insights.
- Collaborate with marketing and digital teams to ensure cohesive campaign execution.
- Mentor junior designers and create training resources to support staff development.
- Stay current with design trends, competitor activity, and emerging technologies to expand creative capabilities.
- Perform other reasonable duties within the scope of work.
Requirements
- Degree or relevant qualification in Graphic Design.
- 3–5 years experience in design, preferably in marketing, creative agencies, or B2B environments.
- Strong portfolio showcasing digital, print, and video design projects.
- Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign).
- Experience with AI-assisted design tools and workflows.
- Solid knowledge of typography, colour theory, layout, branding, and print principles.
Qualifications
No specific qualifications mentioned.
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Creative / design / arts & media Jobs in Buffalo City
Buffalo City, situated in the KwaZulu-Natal province, is a significant hub for creative and design professionals in South Africa. The region’s thriving arts and media scene often intersects with emerging industries such as technology and financial services, creating a diverse job market for creatives.
Typically, salaries for Creative / Design / Arts & Media positions in Buffalo City range from around R300 000 to R600 000 per annum, depending on factors like experience, company size, and industry sector. However, it’s essential to note that these figures are broad ranges and can vary significantly based on individual circumstances. For instance, senior roles or those within smaller companies may offer different compensation packages compared to entry-level positions in larger organisations.
Common skills for Creative / Design / Arts & Media professionals include proficiency in design software such as Adobe Creative Suite, strong communication and project management abilities, and a solid understanding of digital marketing principles. Additionally, many roles require creativity, attention to detail, and the ability to work collaboratively with diverse teams. Industry-specific knowledge, such as knowledge of user experience (UX) or graphic design, may also be highly valued.
Buffalo City commonly employs creatives in various industries, including financial services sector, technology industry, manufacturing sector, and non-profit organisations. Other sectors that frequently require creative talent include tourism and hospitality, education, and media and entertainment.
Career development opportunities for Creative / Design / Arts & Media professionals in Buffalo City are diverse. Many roles offer a chance to work on high-profile projects, collaborate with talented artists, or specialise in a specific area of interest. Furthermore, the region’s thriving startup scene provides ample opportunities for creatives to contribute to innovative ventures and build their own businesses. As the industry continues to evolve, staying up-to-date with the latest trends, technologies, and skills is crucial for long-term career success.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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