Job Description
About the Role
Be Different Recruitment is seeking an experienced Distribution Channel Manager to lead our FMCG sales and distribution efforts in Johannesburg. The ideal candidate will have a strong background in managing distributors, route-to-market strategies, and analyzing data-driven insights to drive business growth.
Key Responsibilities
- Develop and execute distribution channel strategies aligned with overall sales objectives
- Manage multiple channels such as modern trade, general trade, wholesale, and e-commerce
- Identify new market opportunities and expand distribution footprint
- Design and continuously improve route-to-market (RTM) models
- Ensure efficient product flow from warehouse to end customer
- Optimize coverage, frequency, and delivery models
- Appoint, manage, and evaluate distributors, wholesalers, and third-party logistics partners
- Negotiate contracts, margins, and service level agreements (SLAs)
- Monitor distributor performance and ensure compliance with company standards
- Drive sales volume through effective channel execution
- Ensure product availability, visibility, and merchandising standards
- Support promotional campaigns and product launches across channels
- Track key channel KPIs such as sales growth, market coverage, stock availability, and order fulfillment
- Analyze data to identify gaps and opportunities for improvement
- Provide regular reports and insights to senior management
- Collaborate with supply chain teams to ensure optimal stock levels
- Minimize stockouts and overstock situations across channels
- Align demand planning with sales forecasts
- Monitor competitor distribution strategies and market trends
- Identify opportunities to improve market share and channel efficiency
- Adapt strategies to suit changing consumer and trade dynamics
- Lead and coach field sales or distribution teams
- Ensure execution excellence at store level
- Drive accountability and performance culture
Requirements
- Bachelor’s degree in Business, Marketing, Supply Chain, or related field
- 5 – 8 years of experience in FMCG sales, distribution, or trade marketing
- Strong negotiation and relationship management skills
- Data-driven decision-making and analytical ability
- Strong leadership and team management skills
- Proficiency in sales and distribution systems/tools
Qualifications
- Formal education/certifications (Bachelor’s, LLB, Matric, etc.) not specified
Salary & Benefits
- Salary range not specified
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Other Tourism/Hospitality Jobs in Gauteng
Gauteng, the economic hub of South Africa, is home to a diverse range of industries that cater to various sectors of tourism and hospitality. Typically, job opportunities in this field are abundant, with many companies seeking skilled professionals to manage and operate their establishments. However, the job market can be competitive, and it’s essential for job seekers to have a clear understanding of the industry trends and requirements.
When it comes to salary ranges, those working in tourism and hospitality in Gauteng typically expect broad-based compensation packages that reflect their experience, qualifications, and industry sector. Generally, salaries in this field can range from R500 000 to R2 million per annum, although these figures are subject to variation depending on factors such as the size of the company, industry sector, and individual performance.
Common skills required for roles in tourism and hospitality include excellent customer service skills, strong communication and interpersonal abilities, a solid understanding of operations management principles, attention to detail, analytical thinking, problem-solving skills, and adaptability. Typically, companies also look for professionals with experience in hotel management, event planning, or other related fields.
The industry sectors that commonly employ tourism and hospitality professionals include the financial services sector, technology industry, manufacturing sector, and leisure and entertainment industries. These sectors often have a high demand for skilled staff to manage their establishments, events, and operations.
Career progression paths in this field are generally linear, with opportunities for advancement into senior management positions or specialized roles such as hotel ownership, event planning, or tourism development. Typically, professionals in this field can expect to gain experience, build their skills, and progress through the ranks, with potential for career growth and development within established companies or as entrepreneurs.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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