Date | 2024-07-25 |
---|---|
Job Title | Product Marketing Specialist |
Employer | Profile Personnel More Information |
Salary | 0 |
Category | Automotive |
Location |
Gauteng / Sandton |
Job Summary
Possible Tasks within this Role
- Analysis of market/competitor, product, price and promotion developments within the motor industry and assessing implications for the brand by continually bench marking Companies products vs competitor offering and monitor industry developments for threats and opportunities in order to propose appropriate action.
- Understand and communicate effectively of strategic product plans to satisfy customer requirements and the brands volume / share objective in terms of rationale, range specification, target retail pricing, etc.
- Presentation, for approval, of product plans to various forums (eg. PMM, Product Teams)
- Collecting information and feedback from marketing on cross- divisional teams, forums, and other channels prior to finalizing product plans.
- Implementation of product plans as marketing representative in cross divisional project team meetings.
- Planning and implementation of feasibility studies for potential models to be imported into Africa, including vehicles clinics.
- Planning and implementation all companies passenger FBU models utilizing the Group MBV system.
- Maintaining the Group MV system to ensure all vehicle specifications are accurate.
- Maintaining and distributing vehicle specification information to the organization in illustrating key differences and similarities to competitor offerings.
- Co-ordinating & facilitation of the launch management process to ensure all areas of the NSO organization and related systems, including compliance topics are updated for relevant models.
- Implementation of the pallet planning from pricing and the series finance applications into the MBV state sales program
- Knowledge, maintenance, and application of the MBV system (state sales program)
Qualification requirements
- A formal 3 years Bachelors degree/National Diploma from a recognized tertiary institution, preferably in Commerce/ Business Science/ Engineering.
Experience needed
Minimum of 3 years product planning experience (Previous product planning experience in automotive industry will be ideal) or 3 years experience in sales forecasting/ market research/brand management/ engineering in the automotive industry.
Essentials
- Strategic and conceptual thinking capability
- Sound understanding of Marketing/Sales.
- Sound understanding of automotive market and competitive environment.
- Strong analytical skills with the ability and inclination to work with detail.
- Good communication skills (orals and written)
- Structured thinking approach with sound problem-solving abilities
Added Advantage
- A postgraduate qualification
- Speak German or extensive experience dealing with HQ in Germany
Product Marketing Specialist position available in Gauteng, Sandton. This job position was posted by Profile Personnel. The job has been posted as a premium ad on 2024-07-25 at 13:01:03 in the Automotive category
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