Job Description
About the Role
As the Director of Digital Commercialization, you will be responsible for shaping the direction and market positioning of our digital commercialization efforts. Your role involves effectively translating key commercial objectives into a comprehensive annual strategic marketing plan. You will identify the most suitable media channels to deliver marketing campaigns for Digital Commercialization efficiently and effectively. In addition, you will oversee campaign implementation, collaborating with relevant marketing Centers of Excellence (COEs) and agile squads.
Key Responsibilities
- Analyzing competitor behavior, identifying market trends, and increasing market share.
- Evaluating existing marketing strategies to identify new opportunities.
- Developing commercial strategies for various channels and campaigns.
- Collaborating with management, marketing, sales, and production teams to drive offline and online efficiencies to boost market share.
- Establishing targeted internal and industry partnership networks.
- Monitoring key marketing metrics and developing commercial models.
- Incorporating user-experience feedback in product updates and innovation.
- Staying abreast of emerging solutions and technological advancements to incorporate into new products.
- Evaluating data, contact trends, and customer behavior across all contact channels to provide clear insights and recommendations for further commercial opportunities.
- Working with Analysts to understand operational process drivers behind campaigns and customer journeys and aligning them for optimal outcomes.
- Scoping, designing, and baselining proposed recommendations for marketing efforts.
- Managing and overseeing the baselining of commercial objectives, sales effectiveness, and retention efforts.
Requirements
- 3 – 6 years of management experience, including 1 – 2 years in developing marketing strategies and collaborating with cross-functional teams.
- Advanced Diplomas/National 1st Degrees or equivalent qualifications
- Marketing-related certificate(s)
- Business Management degree or postgraduate diploma/diploma
- Strong commercial acumen
Qualifications
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Banking Jobs in Gauteng
The banking industry in Gauteng, South Africa is a dynamic and growing sector, with a strong demand for skilled professionals. Typically, job seekers in this field can expect to find opportunities across various sectors, including financial services, technology, and manufacturing. Generally, the industry outlook remains positive, with a common expectation of steady growth and expansion.
When it comes to salary expectations, banking positions in Gauteng typically fall within broad ranges, often influenced by factors such as experience, company size, and industry sector. For instance, entry-level positions may start around R400 000 per annum, while senior roles can exceed R800 000. However, please note that these figures are approximate and can vary significantly depending on individual circumstances.
Common skills required for banking roles in Gauteng include proficiency in financial software, strong analytical and problem-solving abilities, excellent communication and interpersonal skills, and a solid understanding of regulatory requirements. Other essential skills often include technical expertise in areas such as accounting, risk management, or compliance. Additionally, many employers place a high value on emotional intelligence, creativity, and adaptability.
The banking industry is commonly found in sectors such as financial services, technology, manufacturing, and corporate finance. Financial services companies, for example, are often major players in the industry, while technology firms may require banking professionals with technical expertise. Manufacturing sector banks also exist, catering to the needs of specific industries.
Career development opportunities abound in the banking industry, with many positions offering clear career progression paths. Typically, entry-level roles can lead to senior management positions or specialized fields such as risk management or compliance. Opportunities for professional development, training, and mentorship are often available within organizations, allowing professionals to build expertise and advance their careers.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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