Job Description
Duties & Responsibilities
Sales Strategy Development:
Collaborate with the sales and marketing teams to develop a comprehensive strategy for promoting SOLIDWORKS Desktop and 3DEXPERIENCE Cloud products. Identify, target markets, industries, and customer segments where the solutions can create significant value. Analyse market trends, competitive landscape, and customer needs to refine the sales approach.
Lead Generation and Prospecting:
Utilize various channels to generate high-quality leads, including cold calling, email campaigns, networking, and attending industry events. Engage potential clients to understand their business challenges and showcase how our products can address their specific requirements.
Product Presentation and Solution Selling:
Conduct compelling product demonstrations and presentations to potential customers, highlighting the unique features and benefits of SOLIDWORKS Desktop and 3DEXPERIENCE Cloud products.
Customer Relationship Management:
Build and maintain strong relationships with key decision-makers and influencers within target organizations. Understand customer workflows, project requirements, and long-term goals to position our solutions as integral to their success. Provide exceptional customer service, addressing inquiries, resolving issues, and maintaining regular communication.
Sales Cycle Management:
Manage the entire sales process, from initial contact and needs assessment to negotiation, proposal creation, and contract closure. Work closely with the sales support team to ensure a smooth transition from sale to implementation, providing accurate and comprehensive information.
Market Insights and Feedback:
Stay updated on industry trends, technological advancements, and competitor activities.
Gather feedback from customers and relay valuable insights to the product development and marketing teams.
Desired Experience & Qualification
- Beneficial – National Diploma or Bachelor’s degree in; Business, Engineering, or a related field.
- Proven track record of achieving and exceeding sales targets in the software, CAD/CAM, or similar engineering solutions industry.
- Excellent communication skills, both written and verbal, with the ability to convey complex technical concepts effectively.
- Strong negotiation and relationship-building skills.
- Self-motivated, proactive, and capable of working independently.
- Ability to travel as needed to meet with clients and attend industry events.
About Other Sales/Marketing Jobs in Western Cape
In the Western Cape region of South Africa, the sales and marketing industry is dynamic and growing, driven by a thriving economy and increasing demand for products and services. Typically, roles in this field require a strong understanding of business principles, excellent communication skills, and the ability to work effectively with diverse stakeholders.
Generally, salaries for sales and marketing professionals in Western Cape can vary widely depending on factors such as experience, company size, and industry sector. For entry-level positions, broad salary ranges might include R300 000 – R500 000 per annum, while more senior roles could command salaries ranging from R600 000 – R1 million or more. However, it’s essential to note that these are general estimates, and actual salaries may differ significantly depending on individual circumstances.
Common skills for sales and marketing professionals in Western Cape typically include strong communication and interpersonal skills, a solid understanding of market trends and consumer behavior, and proficiency in digital marketing tools and platforms. Additionally, candidates often need to be adaptable, resourceful, and able to work effectively under pressure. Other important skills may include data analysis, project management, and strategic thinking.
The sales and marketing industry is prevalent across various sectors, including financial services sector, technology industry, manufacturing sector, and more. Companies in these industries often require sales and marketing professionals with expertise in digital marketing, product development, and customer engagement.
For career development, a common progression path for sales and marketing professionals is to move from entry-level roles into senior positions, such as team leader or manager. With experience, candidates can also transition into specialist roles, such as brand management or digital marketing strategy. Furthermore, with ongoing education and training, sales and marketing professionals can stay up-to-date with the latest industry trends and technologies, positioning themselves for continued growth and advancement in their careers.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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