Job Description
About the Role
The Johannesburg-based Marketing Manager will be responsible for driving comprehensive marketing campaigns that align with business objectives and deliver exceptional results. This is an exciting opportunity to lead a high-performing team, stay updated on industry trends, and integrate best practices into marketing strategies.
Key Responsibilities
- Develop and implement comprehensive marketing campaigns aligned with business objectives
- Create integrated marketing communications plans with a strong focus on ATL channels (TV, radio, print, outdoor)
- Manage end-to-end campaign execution, including budget, timeline, and resource coordination
- Conduct market research and develop detailed customer personas for B2B, B2C, and C2C segments
- Monitor, analyse, and report on campaign performance using key metrics and analytics tools
- Collaborate closely with sales and cross-functional teams to ensure alignment and maximise impact
- Lead, mentor, and inspire junior team members to foster a high-performance culture
Requirements
- Bachelors degree in Marketing, Communications, Business, or related field
- 5 years of experience in marketing campaign management, with exposure to B2B, B2C, and/or C2C environments
- Proven track record in planning and executing integrated marketing campaigns with ATL focus
- Strong analytical skills and proficiency with marketing analytics tools
- Excellent communication, project management, and leadership abilities
Qualifications
No formal qualifications mentioned.
Salary & Benefits
Salary details not specified.
How to Apply
Click the green “Go Apply” button below to apply directly online with the employer.
About Marketing / advertising / PR Jobs in Gauteng
In Gauteng, the marketing, advertising, and public relations (PR) landscape is constantly evolving, with a strong emphasis on digital media and innovative storytelling. Typically, job seekers in this field can expect to find opportunities across various industries, including technology, financial services, manufacturing, and retail. Generally speaking, these roles offer a dynamic work environment that combines creativity, strategic thinking, and analytical skills.
When it comes to compensation, salaries for marketing, advertising, and PR professionals in Gauteng are generally within the R500 000 – R1 million per annum range, although this can vary significantly depending on factors such as experience, company size, industry sector, and specific job requirements. Typically, senior roles or those in larger companies tend to command higher salaries. However, it’s essential to note that these figures are only a rough guide, and actual salaries may differ based on individual circumstances.
Common skills required for marketing, advertising, and PR professionals include proficiency in digital marketing tools such as Google Analytics and Adobe Creative Suite; excellent writing, communication, and presentation skills; the ability to develop and implement effective campaigns across multiple channels; strategic thinking and problem-solving skills; and a strong understanding of market trends and consumer behavior. Other essential skills often include project management, budgeting, and team leadership capabilities.
Industry sectors that commonly employ marketing, advertising, and PR professionals include technology, financial services, manufacturing, retail, and tourism. These roles can also be found in non-profit organisations and government entities. Typically, companies in these industries require professionals who can develop and execute marketing strategies, create engaging brand experiences, and manage public relations initiatives.
Career development opportunities for marketing, advertising, and PR professionals are numerous. Often, entry-level positions serve as a launching pad for more senior roles, such as account manager or creative director. Senior professionals may pursue leadership positions, start their own agencies, or transition into related fields like business development or sales.
This information provides general career guidance. Actual salaries and requirements vary by employer.
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