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Johannesburg: Marketing Manager

Johannesburg: Marketing Manager

Posted on 2025-04-26 00:00:00

Job Summary

Company Overview: Founded in 1981, this multinational company has become a leader and multi-award-winning provider of cutting-edge solutions for commercial and industrial kitchen concepts, as well as food preparation equipment for the food services industry. What sets it apart is its ability to offer a complete turnkey solutionfrom concept design and equipment manufacturing to supply, installation, user training, and ongoing support and maintenance. Position Overview: As a Marketing Manager, you will be responsible for developing and executing marketing strategies to promote our products and services. You will lead a team of marketing professionals and work closely with the sales and product development teams to achieve our business goals. (You will have 1 Senior Marketing Coordinator & 2 Junior Marketing Coordinators reporting into you & making up your cohesive team ) Key Responsibilities: Develop and implement comprehensive marketing plans and strategies. Manage and oversee all marketing activities, including digital marketing, content creation, and social media. Conduct market research to identify trends and opportunities. Collaborate with the sales team to align marketing strategies with sales objectives. Monitor and analyse the performance of marketing campaigns and adjust strategies as needed. Manage the marketing budget and ensure cost-effective marketing solutions. Build and maintain relationships with key stakeholders, including suppliers, customers, and industry partners. Lead, mentor, and develop the marketing team. Organize and participate in trade shows and industry associations. Oversee all marketing media, including print, digital, and social media. Create engaging video content to promote our products and services. Oversee the company websites and e commerce sites Qualifications: Bachelors degree in Marketing, Business Administration, or a related field. Proven experience as a Marketing Manager or similar role. Strong understanding of digital marketing and social media platforms. Excellent communication and interpersonal skills. Ability to think creatively and strategically. Strong analytical and problem-solving skills. Experience with marketing software and tools. Leadership skills with the ability to motivate and manage a team. Your ability to present at Exco board meetings & convey marketing strategies & report on the effectiveness of your teams work is a big plus (Not critical, but a nice to have)

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Johannesburg: Marketing Manager

Johannesburg: Marketing Manager

Posted on 2025-04-17 00:00:00

Job Summary

Requirements: Bachelor’s degree in Marketing (NQF 7) or equivalent Operations Induction Safety Management Systems and Company Systems Operations and Finance 3 Years experience in Business-to-business marketing 1 Year experience in the logistics or airfreight industry Proven experience in digital marketing, lead generation, and content creation. Experience in market research, data interpretation, and reporting Skills: People Management and Project Management Company and customer expertise Value based selling Adaptability and Ability to think laterally and creative in crisis situations Conflict and customer complaint resolution and Negotiation skills Writing, editing and proofreading skills Key responsibilities: Marketing Strategy Development ➢ Develop marketing strategy and implementation plan for the company to enhance brand visibility and market penetration of the companies and service offerings. ➢ Give effect to the marketing strategy of the company by implementing approved initiatives. ➢ Develop, implement, and manage comprehensive, multidisciplinary communications programs. Marketing and Brand Management ➢ Design, develop and implement content for electronic notice boards and companies branding, promotional material and websites. ➢ Plan and execute sales and advertising campaigns ➢ Write and proofread creative copies for various projects and initiatives. ➢ Plan and execute trade shows, industry events, and networking opportunities to build brand recognition. ➢ Represent the company at trade shows, industry events, and networking opportunities. ➢ Manage promotional activities and events across all areas of business. ➢ Manage relationships with external agencies, media partners, and key industry stakeholders and negotiate advertising contracts. ➢ Drive customer engagement through loyalty programs, promotions, and strategic partnerships. Digital Marketing ➢ Manage digital marketing initiatives, including SEO, email marketing, and social media campaigns. ➢ Monitor trends and audience engagement and provide detailed analyses of our web, social media, and email marketing activities to gauge the effectiveness of the organizations digital strategies. ➢ Maintain Websites and track data analytics. Lead Generation ➢ Collaborate with sales teams to create targeted campaigns that generate high-quality leads. ➢ Develop and nurture client partnerships to generate new revenue streams through comprehensive marketing value added services. Research and analyses ➢ Conduct comprehensive market research to identify trends, customer preferences, and competitive positioning. ➢ Analyse industry data, market conditions, and customer insights to drive strategic decision-making. ➢ Track and analyse marketing campaign performance, providing insights and recommendations for optimization

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