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Johannesburg: Marketing Manager

Johannesburg: Marketing Manager

Posted on 2025-06-26 00:00:00

Job Summary

Purpose Responsible for the company’s Marketing & communication strategies, the overall brand image and the performance of the Marketing department Responsible for all the Marketing (ATL, BTL, TTL) for the company, aligned with HQ/RHQ requirements, working in conjunction with supporting departments in order to reach our Marketing objectives and goals Key responsibilities for this position include, but are not limited to:  Campaign Management (New Product Introductions – NPI) Development and Implementation of New Product Introductions via strategic ATL and BTL initiatives including Television, Print, Online, Public Relations, Launch, Activations, Promotions, point of sale etc. BTL : Activities include compiling briefs, working with creative agencies as and when required, project managing the creative, layout and content of the below-the-line material, as well as liaising with the relevant people for approvals Project Manage product launches in line with New Product Introductions Brief and manage Media agencies to develop optimal media strategies for NPI Brief and manage Creative agencies to develop local and/or adapt global creative for NPI Manage PR agencies to develop key PR initiatives to ensure maximum exposure is received and PR activities enhance brand and product awareness Post campaign analysis to ensure maximum ROI Digital Marketing (Co Assist Web Marketing) Provide yearly PRM, NPI Strategies and product information Provide all relevant digital assets to ensure the company’s website is updated as per NPI strategy Brief agency on digital requirements as per NPI strategies, outlining objectives and targets Brief agency on SNS requirements per NPI and/or on an on-going basis Brief on objectives and expectations on product development for the local market GTM / Trade Marketing Provide GTM team with yearly product roadmap and NPI Strategy roll out Developing and/ or sourcing POS Material from local or HQ vendors related to New Product Introductions, Consumer Promotions, and Ad hoc marketing campaigns Provide GTM with POS information for easy execution Provide GTM with necessary product information and training material developed by HQ Providing KAM’s and retailers with product specifications and high res images for use in listings, Broadsheets, catalogues etc. Proof read and provide input for catalogues related to the HE Budget Management (APMS) Monthly management and up-dating of marketing budget plans for the entire corporation Overseeing total budget spend for the entire corporation Processing payments to agencies/ vendors for Marketing initiatives Following global procurement process to ensure maximum value received from initiatives and cost saving KPI’s met Develop overall yearly marketing plan and budget Events and Activation Management (Assist) In conjunction with events manager, manage consumer and trade shows by project managing each individual show, in conjunction with events management companies and other agencies, to ensure all elements of the show ie concept, idea generation, concept and collateral sign off,budget, stock, promoter briefing, giveaways, merchandising etc. are within the project time lines in order for the show to be successful Ensuring sample stock and relevant POS is made available for events and trade shows Product Marketing/ Management Collating and distributing product information and marketing campaign information to the sales team, to be filtered to the relevant accounts Communication with Head Quarters to ensure new product samples are ordered and delivered timeously for NPI Launch Managing new product samples are displayed and/or delivered to customer for new product range reviews Providing images and product specs to various channels for channel catalogues, broadsheets, channel specific marketing campaigns Collating and distributing sales communications guides and training material with the HA Trainer Managing product samples to be used during events, activations, PR review for Journalists Providing POS to export marketing team when requested Marketing Research Briefing Research agencies to conduct research (qualitative and quantitative) on a number of topics to gain insight into consumer buying habits and purchase intentions Analyzing data received from GFK on the Electronics Market in SA in order to better understand the environment to develop optimal marketing plans for SA Required Qualifications and Experience Required Experience  Tertiary qualification in Marketing, Journalism and / or Communications 7 to 10 years related experience Experience as a Marketing Manager essential overseeing staff Experience working in a fast paced environment Good knowledge of marketing, sales and general warehouse procedures Proven track record in customer relations MS Office Suite at an advanced level Ability to use database for recording and reporting Ability to understand and operate custom-built company systems Possession of a reliable vehicle and a valid driver’s license Required Competencies  Highly motivated with an outgoing personality with a focus on partner relationship building Honesty, integrity and ethical conduct at all times Ability to manage multiple accounts and partners Communicate effectively, both orally and in writing Able to meet all deadlines and targets for the department Negotiation and administrative skills Solid interpersonal and communication skills Project management skills Strong presentation and writing skills Results oriented and self-motivated Strategic thinker and creative marketer Attention to detail Ability to work well under pressure and within tight deadlines Willingness and ability to travel nationally and internationally when required Ability to multi-task on a number of various tasks at hand Results oriented and self-motivated Strategic thinker and creative marketer Attention to detail Ability to work well under pressure and within tight deadlines Willingness and ability to travel nationally and internationally when required Ability to multi-task on a number of various tasks at hand Please only apply should you meet all of the requirements. Should you not receive any feedback from us with regards to your application after 2 weeks, please consider your application unsuccessful.

View Job  Pretoria: Marketing Manager

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Johannesburg: Marketing Manager

Johannesburg: Marketing Manager

Posted on 2025-06-09 00:00:00

Job Summary

Responsibilities: Crafting and executing marketing strategies that grow brand visibility and support the Companys growth objectives. Leading cross-functional collaboration with Research and Development and Key Account Managers, to bring product innovations to life. Building lasting customer relationships and identifying new market trends and opportunities. Identify and initiate new business opportunities through new product developments. Provide strategic input to Research and Development Department (R&D) relating to customer requirements on new product developments and market intelligence. Guide and support Key Account Managers to ensure marketing of products is successful. Build and maintain strong relationships with customers, understanding their needs and monitor market trends in the food and non-food industries. Monitor opportunities in current customer portfolios and develop cross-selling. Track and analyse new product sales data and proactively manage feedback. Develop and execute marketing strategies to increase brand visibility and product awareness. Coordinate with design teams to ensure consistency across all marketing platforms. Conduct market research to identify new opportunities and stay ahead of industry trends. Develop, drive and maintain brand visibility and ensure brand consistency. Ensure marketing and communication materials are appropriate and that products comply with relevant food industry regulations and standards. Lead and mentor the marketing team. Requirements: Relevant Marketing Qualifications. 6 years of sales experience in a food/non-food industry. 8 years of technical marketing experience in a food/non-food industry. Proven ability to build brands, drive campaigns, and identify growth opportunities. Strong skills in digital marketing tools, market analytics, and storytelling. Only shortlisted candidates will be contacted.

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Johannesburg: Marketing Manager

Johannesburg: Marketing Manager

Posted on 2025-06-05 00:00:00

Job Summary

Marketing Manager Automotive Industry (Africa Expansion) Location: Johannesburg (Fourways/ Roodepoort) Salary: R40 000- R60 000 (Basic Incentives) Are you a strategic and results-driven Marketing Manager with experience in the automotive retail or commercial sales industry ? Our client is seeking a dynamic marketing professional to lead brand growth and sales expansion. Requirements: ️ Marketing Degree or similar ️ 5 years of experience in a marketing role. ️ Marketing across the African continent (Advantageous) ️ Expertise in both traditional and digital marketing strategies beyond just social media. ️ Strong understanding of B2B and B2C marketing within the automotive sector would be preferred. ️ Ability to analyze data, optimize campaigns, and drive measurable results. ️ Excellent communication, negotiation, and project management skills. Key Responsibilities: Develop and execute comprehensive marketing strategies to increase brand awareness and drive sales across African markets . Graphic Design Create visual materials for marketing campaigns, including digital ads, brochures, and social media content. Implement and manage various marketing approaches , including: Retail Marketing Promotions, point-of-sale materials, showroom activations to boost dealership sales. B2B & Fleet Marketing Targeting fleet buyers and businesses with tailored campaigns. Digital Marketing Websites, email campaigns, SEO, paid media strategies beyond social media. Event & Sponsorship Marketing Planning trade shows, exhibitions, and sponsorships to enhance brand visibility. Content & Brand Storytelling Creating engaging campaigns to build customer loyalty and trust. Strategic Partnerships & Trade Marketing Collaborating with industry partners and suppliers to strengthen brand positioning. Identify new market opportunities and implement campaigns tailored to diverse African audiences . Collaborate closely with sales teams to drive lead generation and increase sales conversions . Manage brand positioning, promotional activities, and campaign rollouts across multiple African regions. Conduct market research to understand consumer behavior, industry trends, and competitive positioning. Establish and maintain strong relationships with industry stakeholders and trade partners . Oversee marketing budgets , ensuring ROI-driven execution across multiple platforms and strategies. Why Join? Lead the African market expansion for a reputable organisation. Work in a fast-growing, dynamic environment. Drive impactful marketing campaigns shaping the future of automotive sales in Africa . Apply Now! If you have the expertise and passion for marketing in the automotive industry , we want to hear from you!

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