Job Description
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? Lead and optimise high-impact paid digital campaigns across Google Ads, Facebook, LinkedIn, and TikTok.
?Continuously track, analyse, and optimise performance across key metrics (CPA, CPC, ROAS, conversion rates).
?Use A/B testing and performance data to scale and refine successful campaigns.
?Own the SEO strategy from technical audits and keyword research to content optimisation and off-page initiatives.
?Collaborate with internal creatives and cross-functional teams to deliver impactful, data-driven campaigns.
?Leverage tools like Google Analytics, SEMrush, Ahrefs, Moz, and Hotjar to transform data into clear, actionable insights.
?Present detailed reports and strategy updates to senior leadership with confidence and clarity.
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Bachelors degree in Marketing, Business Analytics, or related field (Advanced certifications a bonus Google Ads, Meta, SEO, etc.).
Minimum 5 years of hands-on experience in a similar performance marketing/SEO role within a fast-paced, competitive digital environment.
Demonstrated success managing high-budget campaigns with measurable traffic, conversion, and ROI growth.
Advanced knowledge of digital platforms and tools: Google Ads, Meta Ads Manager, GA4, SEMrush, Ahrefs, Hotjar, etc.
Strong project coordination skills and the ability to juggle cross-functional inputs.
Deep understanding of CRO (Conversion Rate Optimisation) and user experience best practices.
If you meet the above requirements and want to make a career-changing move, apply today by emailing your CV to *****@*****.co.za or visit our website: www.********.co.za
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