South Africa: Marketing & Content Coordinator – For an international Accounting firm posted by Sagen Advisory

About the Role

Sagen Advisory is recruiting on behalf of our client, a dynamic and forward-thinking accounting firm with an international footprint and a strong local presence. Our client’s team of 35 operates from offices in Cape Town, London, and Mossel Bay, with their founder leading from Ibiza. They specialize in providing comprehensive financial solutions to a diverse client base, from local businesses in the Garden Route to multinational corporations. Their mission is to blend global expertise with personalized, regional service.

Key Responsibilities

• Content Planning & Management: Plan, schedule, and post content across the company’s key social media channels (LinkedIn, Facebook, Instagram, and YouTube). You will manage the content calendar to maintain a consistent presence and ensure all content aligns with the international brand strategy.
• Cultural Storytelling: Find and share the firm’s authentic stories from all three offices. This includes sharing team wins, client success stories, behind-the-scenes glimpses of the professional and social culture, and thought leadership from team members in all locations.
• Content Creation: Create and edit simple graphics using tools like Canva, and produce short-form videos. This involves editing content from team members in various locations to make it dynamic and suitable for social media. You will also assist in drafting simple blogs and newsletters.
• Community Engagement: Actively monitor social media platforms, responding to comments and messages to build a strong online community. You will engage with clients, partners, and local business communities in all regions.
• Performance Reporting: Track the performance of content using HubSpot and Google Analytics, and social media reporting tools. You will produce monthly reports on key metrics like reach and engagement to help inform future content decisions for the global audience.
• HubSpot Administration: Manage and update contact lists, track marketing campaign performance, and help with basic email marketing tasks within the HubSpot platform.
• External Collaboration: Serve as the liaison between the firm and its external partners (e.g., website developers, SEO consultants) to ensure all marketing efforts are aligned and supported across the board.

Requirements

• A recent graduate or someone with 1-2 years of experience in a marketing, communications, or content-focused role.
• A passion for and familiarity with using social media platforms for business purposes.
• Experience with HubSpot and Google Analytics is a significant advantage, especially with its marketing and CRM features. Familiarity with other social media management tools (e.g., Buffer, Hootsuite) is also a plus.
• Proficiency in content creation tools like Canva and other image/video editing tools.
• Exceptional writing and communication skills in English and Afrikaans are a must, given the Mossel Bay office location.
• An exceptionally organized, adaptable, creative, and proactive individual who can manage multiple tasks and deadlines and who is professional in all forms of communication.
• A curious mindset and a genuine interest in the business and financial world.

Qualifications

No formal qualifications mentioned.